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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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download For Immediate Release podcast

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download For Immediate Release podcast

Download the file here (MP3, 2.43MB; length 5:15), or sign up for the RSS feed to get this cut segment and all future ones automatically.

Content summary: Reminders about FIR Cuts and the FIR Listener Contest; follow-up: intranets 2; the impact of GMnext; the Media Monitoring Minute with CustomScoop; PR and zoos; PETA and social networks; Lee Hopkins reports on interviews and conferences; listeners’ comments discussion; music by Sylvie Lewis; and more.

[Messages from our sponsors: FIR is brought to you with Lawrence Ragan Communications, serving communicators…

It’s taken three years, but we’re finally running a contest on FIR. Contests on podcasts aren’t unusual. Todd Cochrane runs them routinely on Geek News Central, offering gadgets companies send him to review. Grammar Girl Heather Gorringe regularly gives away books. Neville and I have talked for some time about possibly running a contest, but just never got around to it.

We recorded our…

Content summary: Today is FIR’s third anniversary; new FIR discussion forum is up; latest IABC Cafe2Go podcast posted; vote for FIR at Podcast Alley; announcing the FIR listener contest; GMnext: the launch by General Motors, exclusive FIR Interview posted; the Media Monitoring Minute with CustomScoop; the art and science of blogger relations; PR ethics issue in Grand Rapids; pushing terms of…

GMnextThis coming September marks the 100th anniversary of the founding of General Motors Corporation. As part of engaging with broad communities during 2008, GM today launches GMnext, a global communications platform aimed at improving perceptions of GM by employees, consumers and influencers.

GMnext is about conversations: a dialogue-based initiative that will engage people globally via social media and interactive experiences to…

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