Holtz Communications + Technology

Content summary: FIR Interview with Forrester Research posted; still time to enter the FIR Listener Contest; discussion: Twitter, British Airways and an aircraft emergency; discussion: Ford’s and Hasbro’s approaches to protecting trademarks and brands; the Media Monitoring Minute with CustomScoop; new services help bloggers bring in ad revenue; DreamHost’s communication informality crosses a line for some customers; Dan York reports with an update on…

Virtual worlds such as Second Life are often dismissed as venues for business, but a recent study by Forrester—“Getting Real Work Done in Virtual Worlds”—paints a different picture. Instead of focusing on the marketing efforts that have occupied most media coverage of virtual worlds, the report delves into the role these three-dimensional environments can play in workplace collaboration, simulations, and other day-to-day business…

Content summary: Upcoming FIR Interview with Forrester Research; the FIR Discussion Forum heats up; discussion: the different types of communication crises with comment from Michael Allison; the Media Monitoring Minute with CustomScoop; Ogilvy and BzzAgent form alliance; DRM is dead but digital watermarks rise from its ashes; social networking update; Hillary Clinton and young voters; Lee Hopkins reports on Janitor2.0,…

• 2008: A change-or-die year for journalism?
• Beware the social media hoax

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