Live blogging: A new fact of life
I always worry when I disagree publicly with Steve Crescenzo, who is one of my very best friends. I worry he won’t like me any more. Worse, I worry that his wife Cindy won’t like me any more. I would probably get over Steve not liking me any more, although it would take some time. But I’d never get over it if Cindy turned her back on me. (The picture below is of my son, Ben, Cindy, Steve and me at El Jardin’s. I was in town picking Ben up after he got out of the Army and we all got together for drinks and dinner and drinks. Did I mention drinks? I love Steve and Cindy.)

But I’m going to disagree with Steve and, by extension, several other people who commented on his recent blog post, including Ragan Communications CEO Mark Ragan. Steve’s post, like everything he writes, is beautifully written. It’s worth your time. Go read it.
Here’s the Reader’s Digest Condensed Version:
Steve was one of a two-man panel during the luncheon session at the recent New Communications Forum in Las Vegas. Sitting in the front row was Shel Israel, prominent blogger and co-author of the business blogging bible, “Naked Conversations.” Shel was live-blogging the luncheon. Steve didn’t like that. He didn’t like perceived inaccuracies in Shel’s report. And he has decided that live blogging is a bad thing:
As people sit and ???live blog??? speakers and events, and get a whole bunch of shit wrong but publish it anyway, isn???t that a little dangerous? Especially when the person doing the ???live blogging??? is a very respected person who has the power to influence a lot of people?
As I told Israel in the comments section on his own blog:
???You know, I would rate the lunch panel as the worst session I saw at the conference, and I was on it! But your ???live blogging??? of it was even worse. Maybe you ought to just stop typing for a second, listen to what???s being said, and THEN go back to your room and blog using your notes.???
That seems to me to be pretty good advice. I would never try to write and publish an article while the source was speaking, and I???ve been a reporter for 20 years. I don???t think Bob Woodward could do that. In fact, I can???t think of a single reporter who would try to do what Israel was doing.
I have to admit, that makes perfect sense.
For journalists.
But as Steve notes, bloggers aren’t journalists—at least, a lot of them aren’t. I’m not. Shel Israel isn’t. Neither of us claim to be. Part of not being a journalist means our motivations are different. Take my Road Weary blog. I write this blog for one person: Me. I couldn’t begin to care less if anybody else ever reads it. I write it for catharsis. I feel better after I get a bad experience with a travel provider off my chest. If I go four months without a bad experience, I go four months without posting to the blog. I’m always surprised when I get a comment to something I post there. Pleased, but surprised. But the bottom line is this: As a blogger, I do not have to meet anybody’s expectations but my own.
Similarly, different bloggers have different reasons to live-blog. Some do it because they want to report. Others use it as the means of taking their own notes. (I’ve spoken to a blogger who told me his primary motivation for blogging is a bad memory; it’s his way of writing what he wants to remember. The fact that it’s public is of secondary importance to him.) Some have a defined audience, like Joseph Thornley of Thornley-Fallis Public Relations, whose staff was reading his live-blogging from the New Communication Forum.
I’m not sure what motivates Chip Griffin to live-blog, but he live-blogged both my podcasting pre-conference workshop as well as my closing keynote address. He did a pretty good job. Hmm. Maybe Steve would be less worked up if he thought Shel Israel had done a better job of covering his session.
In any case, there were a lot of people live blogging the NewComm Forum.
The fact is, live blogging has become a core component of many conferences and events, especially those dealing with technology and social media. There was live blogging of the Oscars and election night (CNN even invited a bunch of bloggers to do their live blogging in a big room where CNN reporters could interview them as they blogged). There is live blogging of some high-profile legal trials. People live-blog shareholder meetings on behalf of constituents or activists who cannot be at the meeting live. Many conferences deliberately configure their rooms for live blogging. The Podcast and Social Media Expo has several tables in the front of the room with power strips beneath them and signs designated that the tables are reserved for live bloggers. WiFi was avialable everywhere. The same is true at conferences like Gnomedex, BloggerCon, Syndicate, Mesh and a host of others. That trend is bound to spread to other conferences, including those hosted by organizations like Ragan Communications. Welcome to the conversation.
The difference between what live blogging really is and what Steve perceives it to be is dramatic. Steve sees it as reporting, and inaccuracies in the reporting leave misinformation on the public record. But blogs are far less about reporting than they are about conversation. Personally, I see live blogging as a service. As someone who cannot attend a conference (or a session at a conference), the ability to read the post about it offers me insights I would not otherwise have been privy to.
Heck, there are people who think it’s wrong to prohibit live blogging. Nielsen-BuzzMetrics CMO Pete Blackshaw took some heat for precluding live blogging from a conference because it was a client conference and the client didn’t want to allow it. Even Pete, though, sees the value of live blogging: “Quite frankly, as the CMO of Nielsen BuzzMetrics, and a principal architect of this client-meeting, there’s nothing I’d like to see more than our case studies aggressively communicated externally.”
As for the real-time nature of blogging (vs. Steve’s notion of taking notes and going back to your hotel room to mull them over and then craft an article), well, that’s the difference between blogging and article writing.
I’m not suggesting for a minute that Steve doesn’t have some valid points to make. But mostly I agree when Steve writes, “(Shel Israel) gets to write whatever he wants, and that is that. And he gets to do it very fast, with no editors or fact checkers to keep him honest.”
That’s the blogosphere. Unfiltered, messy, often inaccurate, and primed for conversation. If you don’t agree with or like what somebody said in their blog post (a live-blogging of a conference session or otherwise), say so in the comment area or write about it on your blog.
Which, by the way, is just what Steve did. Next time, Steve, just blog about the inaccuracies and not about how much live-blogging sucks. Because it’s not going anywhere.
03/22/07 | 22 Comments | Live blogging: A new fact of life