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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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Online disinformation and misinformation have long been a thorn in the side of organizations. The rapid spread of false information, fueled by individuals who believe and share it, poses a significant challenge. After all, “Falsehood flies, and truth comes limping after it,” as Jonathan Swift astutely observed back in 1710. (The Americanized version has a lie circling the globe before the truth gets…

The hype around the metaverse rises and falls, but Second Life is 20 years old and continues to draw users and make money. Neville and Shel explore the reasons Second Life enjoys its ongoing modest success in the June monthly long-form episode of “For Immediate Release.” Also in this episode:

  • The state of digital news raises concerns for the public’s news literacy, how…

The number of change initiatives companies impose upon employees has skyrocketed from two per year in 2016 to 10 in 2022. That has left employees with a serious case of change fatigue, increasing the likelihood that these initiatives will fail. Shel and Neville look at data from Gartner and advice on how to better handle the surge of change programs,…

The Edelman Trust Barometer has been telling us for years that publics are increasingly looking to businesses to address societal issues. Among four sectors—business, government, media, and NGOs—only business is seen as competent and ethical. The number of people who believe this rose in 2023 for the third consecutive year.

The Trust Barometer provides even more support for businesses taking a stand on…

Imagine posting to your favorite social network, the one you want your brand to be associated with, and having it appear for all of your followers in the social networks of their choice. It could be possible if the ActivityPub standard continues to spread the way it has been lately. And that could be an important evolution given the meltdown that Twitter is…

All generative Artificial Intelligence (AI) works fundamentally the same: AI neural networks learn from large training sets, gleaning patterns from the contents of those training sets in order to create original content based on their understanding of those patterns. When the companies behind those AI tools use content available on the web for training, do they need to ask permission…

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