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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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Get SMUG and learn social media

One of the most common questions I get—and I’ll bet a lot of you do, too—is where people can find a one-stop shop to learn the basics of social media. I’ve been pointing people to Dave Fleet’s Social Media Training Wiki. I’ll continue to do so—it’s great—but I just learned of another resource I can add to the list.

imageLee Aase, manager of syndication and social media for the Mayo Clinic, has been working diligently on the Social Media University, Global (that’s SMUG, in case you didn’t catch it). Lee introduced me (and the participants of the Ragan workshop in Minneapolis) to SMUG when he dropped by to share Mayo’s efforts in the social media space—which are many and terrific. He made the point that tuition is free but you’re responsible for your own room and board. And yes, there’s homework.

Enrolling is as simple as joining the SMUG Facebook group. Core courses cover RSS, wikis, social networking, blogs and podcasting. Lee’s working on Flickr, YouTube, and tagging. There’s one 200-level course, “10 Tips for Promoting Your Business Through Social Networks.” There are categories for 300 and 400-level classes, but there’s nothing there yet. Undoubtedly, it’s coming. And since you can find Lee on FriendFeed (no surprise), I suspect he’ll adopt a room sooner or later.

Drop by and take a look. Lee knows his stuff.

06/08/08 | 1 Comment | Get SMUG and learn social media

Comments
  • 1.Thanks for the kind words, Shel. I've got a FriendFeed room for Mayo, but should get one for SMUG, too.

    You've been at the top of my blogroll since it began, and I'd be delighted to have you as a SMUG visiting professor.

    Thanks for all you do to help explore the frontiers; through SMUG I'm trying to make social media accessible to mid-career professionals, so they can see some practical ways to use it in their work, and also have some step-by-step instruction.

    Lee Aase | June 2008

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