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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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Let’s talk measurement

Joe Thornley, CEO of Thornley Fallis, is proposing a face-to-face roundtable discussion on the issue of measuring the impact of social media with a white paper as the outcome of the gathering. Joe is suggesting linking the roundtable to both Third Tuesday and the upcoming Mesh Conference in May.

I’m all over this and will make every effort to be there (schedule permitting). I’m with Joe: We’re hard-wired to communicate face-to-face and, while the web’s collaborative capabilities rock, nothing beats an in-person get-together.

I’d also suggest that SNCR—the Society for New Communication Research—get involved. It seems like a match made in heaven.

If social media measurement is a subject that intrigues you, jump in on the conversation. Joe is now looking for participation to hammer out logistics.

12/28/07 | 5 Comments | Let’s talk measurement

Comments

  • 1.Thank you Shel for the link. And I do hope that you can make it for the measurement roundtable - and also for Mesh. We have a great social media community here ... but, heck, I don't have to tell you that. We've already made you an honourary Torontonian. :-)

    Joseph Thornley | December 2007 | Canada

  • 2.Thanks Shel. I was delighted to have the opportunity to speak with Joe about this event when we were in Boston in early December, and the Society is excited to have been invited to be a participant and co-sponsor.

    We're looking forward to supporting this initiative in any way possible.

    More details to follow and happy new year to all!

    Jen McClure | December 2007 | SNCR

  • 3.I'll take any excuse to go to Toronto, so I'll be there with bells on. Thanks Shel for spreading the word

    Katie Delahaye Paine | December 2007 | www.measuresofsuccess.com

  • 4.Would the topic of measuring the impact of internal corporate blogs be a topic?
    Good subject in any context.

    Dan Smith | December 2007 | Honolulu

  • 5.Shel,

    I'd love to be part of this, but as Joe knows, I can only attend if it is held after, not before MESH. I' have to be in Berlin until May 22.

    shel israel | January 2008 | earth

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