△ MENU/TOP △

Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
SearchClose Icon

Cheap shots at internal communications effort

The lead story at SaveDisney.com—an activist shareholder site supported by disgruntled former board member Roy Disney—has taken what I consider to be a cheap shot at the company’s employee communications.

The article, titled “Inhuman Resources,” recounts the numerous ways Disney allegedly mistreats employees. “Never known (in recent years) as the most humble or friendly of places to work (its reputation as ‘Mouschwitz’ is well known in the entertainment industry), The Walt Disney Company is increasingly viewed as a company hostile to its workers and unwilling to tolerate or accept even the smallest amount of dissension or questioning,” the article begins.

My father worked at Disney—the part now known as Disney Imagineering—for a long time and I’ll agree that it was never the most people-friendly place. The article cites a litany of HR abuses.

Here’s the bit that irked me:

“Disney offers no avenue for effective employee communications. The official corporate newsletter (physical and online) is a heavily edited jumble of press releases. There is no corporate ‘suggestion box’ or employee representative on the Board of Directors (a practice followed by several leading companies). Cast-Members are offered no voice at the annual shareholder’s meeting or at any company gathering. ...Recent executive ‘coffees’ with ‘randomly selected employees’ appear to feature carefully selected queries that provide a blast of internal publicity reinforcing management mantras.”

If the charges areis true, then why is it a cheap shot? Because Disney just hired a new top internal communications officer specifically to fix these issues. It’s not something author Jim Douglas mentioned, ostensibly because it would diminish his argument. I happen to know the new communicator—have for about 10 years—and she’s as good as they get. She knows the challenges she’s facing, but the reason she’s there is for the opportunity to help Disney get internal communications right. If anybody is up to the task, she is.

Not that I expect an attack site to be fair and balanced. But Douglas and his bosses could at least have mentioned that an effort is underway to communicate better with employees.

It’s a cautionary tale, in any case. When your company comes under attack, the quality of your internal communications could easily become a target of your adversaries.

 

Comments
  • 1.Hi Shel -

    I'm sorry that you disagreed with the story on Disney's inhuman resources. Please allow me to let you know that the allegations in your comment ARE true.

    Disney offers no effective employee communications. Number one fact, the employee "suggestion" box was heavily censored by our business unit management. Number two fact, human resources is in the biz of protecting screw-ups, not employees rights. In my business unit the manager of human resources was having BBQs with my director and any comments we made in private to human resources IMMEDIATELY went back to my management, sometimes before I even got back to my desk! I filed complaints in writing about the draconian problems with management as high in the company as the Senior Vice President of Human Resources. I and everyone else who complained got the shaft, and one of my tormentors got a promotion to V.P.

    Some of the things that we complained about were being called on our cell phones while we were in the restroom and having to converse with our director while we were doing our business, getting called or having to work after hours and not being compensated, not being allowed breaks, being harassed on our personal time off, being threatened in public, and for the men in my unit, being spoken to and touched inappropriately by a fellow male employee. That employee not only touched other men inappropriately but broke a non-disclosure agreement with Apple Computers and managed to keep his job! Disney told me that they "investigated" and found no evidence of hostile environment.

    Please don't give us any platitudes about some new hotshot coming in to fix issues. That person will just be another mouthpiece for corporate bullsh*t to flow out of on behalf of management. Disney has so many incompetent managers working for them. Unfortunately, most of them have "Senior VP" and "CIO" in front of their names.

    Please feel free to offer a link over to my site. I have started a website for former employees and "castmembers" to read my stories, and tell their own horror stories about when they worked for Disney. Thank you!

    Quacky1 | November 2005

Comment Form

« Back