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Shel Holtz
Communicating at the Intersection of Business and Technology
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Pointers (12-13-05)

If you’ve heard about the blow-up between Six Apart’s Mena Trott and a Les Blogs participant, you can actually view a video of the exchange. Video cameras are everywhere—even in cell phones (including mine), and vidcasting will make content like this commonplace. There’s no hiding any more.

Jeremy Pepper has a terrific review of Nokia’s blogger relations initiative around its new phone. BL Ochman didn’t like the effort, but I’m glad to see a company take blogger relations serious enough to create a program around it.

Dion Hinchcliffe has a fabulous listing of the best Web software of 2005.

Dr. TJ Larkin, speaking at the IABC Research Foundation luncheon in June, suggested the Web is a terrible channel for learning. The Michigan State Board of Education apparently disagrees. The Board is considering requiring high school students complete at least one online class as a requirement for graduation in order to prepare them for the online world that has become an integral part of university life. Hat tip: Boing Boing

The Baltimore Sun has an article about business podcasting: “In what amounts to a nationwide social experiment, corporate America is testing whether this cheap and quirky medium proves useful in the battle to reach the public, communicate meaningfully with employees and keep costs down.” Free registration required. Hat tip: The Social Customer Manifesto

Search Engine Watch reports that podcast search engine Podscope has set up RSS feeds for keywords found in podcasts.

From the New York Times, an article on the rise of vidcasts.

12/14/05 | 4 Comments | Pointers (12-13-05)

Comments

  • 1.Thanks Shel. BTW, went to an IABC event, and you are like a King in Phoenix.

    Jeremy Pepper | December 2005 | Scottsdale

  • 2.Shel,

    Thanks for the link to the article regarding the Michigan State Board of Education's decision to require online courses.

    I'm going to try to find more information related to their decision. Did they see research indicating that online learning was as good, or better, than traditional classroom settings?

    This article doesn't mention any. Rather, it quotes Kathleen N. Straus, president of the State Board of Education, as saying:

    "People are really quite interested in it," she said. "We think we'd be on the cutting edge."

    "We think"??!! Shouldn't they KNOW what they're doing, and what impact it will have on learning?
    Or is being trendy more important than teaching students in the most effective way(s)?

    I'll reserve judgment until I see their research.

    Tom Keefe | December 2005 | Libertyville, IL

  • 3.I couldn't agree more, Tom. However, there is substantial research among the distance learning community to support the effectiveness of online education. I'm collecting an archive of such research. As I have argued strenuously, the effectiveness of communication is influenced tremendously by how well the communication is prepared, both tactically and strategically. The same applies to the notion of CEO communication. (I'm sure you've been reading the studies I've been reporting on here that continue to show the value and importance of CEO communication to employees during times of change!)

    Shel Holtz | December 2005 | Concord, CA

  • 4."However, there is substantial research among the distance learning community to support the effectiveness of online education. I?m collecting an archive of such research."

    An archive on the research would be very useful, Shel. Thanks for everything you are doing to continue to shed light on this topic. I have been reading your posts on CEO communications; they are terrific.

    Tom Keefe | December 2005 | Libertyville, IL

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