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Shel Holtz
Communicating at the Intersection of Business and Technology
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The Hobson & Holtz Report - Podcast #180: October 12, 2006

Content summary: Dan York reports; One-Minute News: a new presentation sharing service copies the YouTube interface, Edelman blows it big-time with a fake pro-WalMart blog; a very special announcement (with more to come); a report from Neville (Edelman/Technorati London presentation; London blogger meet-up next week; the background to Hewlett-Packard’s boardroom scandal); Shel talks about Apple and the misinformation about its trademark fight; listener comments; the music; and more.

Show notes for October 12, 2006

download For Immediate Release podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, a 65-minute podcast recorded live from Chicago, Illinois.

Download the file here (MP3, 30MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

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In This Edition:

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute - see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at .(JavaScript must be enabled to view this email address); or call the Comment Line at +1 206 222 2803 (North America) or +44 20 8133 9844 (Europe); or Skype: fircomments. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Monday, October 16…

Comments
  • 1.Shel,

    Enjoyed the bit on the Apple kerfuffle (a new favorite word for all of us), though just getting around to post back to you. As you know, Podcast Ready is a client of ours at Topaz Partners, so I am an interested party here, but aside from that I have a couple of observations:

    Rob Walch demonstrated the immediate self-corrective reflex of social media-- where inaccuracies are pointed out and taken to account as fast as -- or faster than-- they can spread. This is a mechanism, enabled by the two (or many)-way coversation enabled by social media. It also speaks to the trust of the media-- that it is more than original sources, but the community of links, posts and comments as a whole, that gets it right. Rob did a very thorough job in interpreting the letter (once we got the ok to release it) and taking all previous bloggers to task for jumping the gun with their interpretation of the facts. Subsequent facts have made it clear that Apple, in trying to protect trademark applications (not yet registered) for "ipod" and "pod" (yes, "pod" rather than "podcast"), is going after any potetnially competing trademark applications with "pod" in the name-- not just device-centric applications.

    Another link that many people pointed to was Russell Shaw's deconstruction of why Apple is doing this.

    Doug Haslam | October 2006 | Woburn, MA

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