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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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Content summary: FIR BrightIdea interview published; upcoming FIR Interview with Susan Getgood and Liz Gumbinner of Blog with Integrity; follow-up: latest developments in the SpinVox kerfuffle; the Media Monitoring Minute with CustomScoop; News That Fits: the 2009 Digital Readiness Report released, British military encouraged to use Twitter as Ministry of Defence seeks opinion on new ‘engagement guidelines’, video more popular than Facebook…

Shel HoltzBrightIdea describes itself as a “the global leader in on-demand innovation management.” Its idea collection software is similar to the platform that underlies Dell’s IdeaStorm and My Starbucks Idea, but collecting ideas is only part of BrightIdea’s approach. Managing the ideas through company processes is at the heart of BrightIdea. In this interview, Neville Hobson and Shel Holtz speak with BrightIdea founder and CEO…

Content summary: Twitter denial of service attack; vote for FIR at Podcast Alley; upcoming FIR Interview with BrightIdea CEO; next FIR Live on August 22; Dan York reports on the road from Chicago; the Media Monitoring Minute with CustomScoop; News That Fits: Coca-Cola launches Coke URL; ESPN and the NFL and social networking; Imedo healthcare community expands across Europe; consumers…

Content summary: Neville and Shel back again jointly hosting FIR; Richard Laermer and Geoff Livingston relaunch The L Show podcast; Shel quoted in today’s Wall Street Journal; IABC president Julie Freeman interviewed for Houston Chronicle article on social media; FIR Interview with Dell’s Richard Binhammer and Kerry Bridge posted; upcoming FIR Interview with BrightIdea CEO Matthew Greeley; follow-ups: Best Buy crowd-sourced social…

DellComputer maker Dell has earned a reputation in recent years of being one of the organizations most engaged online with customers, influencers, and anyone who has an interest in Dell and what they do.

Not only that, Dell say they actually make money as a direct result of their online engagement activities, notably in reporting multi-million-dollar revenue attributable to one Twitter

Content summary: Upcoming FIR Interview is coming; developing stories we’re watching: the SpinVox kerfuffle, patent for podcasting by VoloMedia, the extraordinary tale of Aral Balkan and Sys-Con/Ulitzer; Dan York reports on the Microsoft-Yahoo search and online advertising deal; the Media Monitoring Minute with CustomScoop; News That Fits: could marketing investments grow because of buzz?, Journalism.co.uk crowd sources how to write the…

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