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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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Content summary: Happy Thanksgiving to our US listeners; welcoming Mark Story as an FIR correspondent; we’re going to try Jeremy Hague’s Vodburner app for Skype video calls; Dan York reports on Google Wave and LinkedIn APIs, and has a neat TweetDeck tip; the Media Monitoring Minute with CustomScoop; News That Fits: When the plug is pulled on BusinessWeek’s bloggers, can a Facebook profile…

Content summary: FIR Interview with Tac Anderson posted; the Media Monitoring Minute with CustomScoop; News That Fits: Texas hospital puts social media front and center in Fort Hood shooting crisis, "Facebook for business" coming soon from Salesforce, Goldman Sachs’ expensive and poorly-thought-out PR initiative, when too much information is bad for the office, the coming together of SEO and PR, what FIR listener…

Tac Anderson, in his role of Director of Social Media for the PR agency Waggener Edstrom, led an effort to adopt the lifestreaming tool, Posterous, as a communication channel for the launch of Microsoft’s retail stores. In this FIR Interview, co-host Shel Holtz explores with Tac the uses to which Microsoft is putting Posterous and how the results are being assessed. Tac…

Content summary: Mitch Joel’s book offer; FIR Interview with Tac Anderson coming; update on the FIR Twitter List; FIR #500: more listener predictions; Dan York reports; the Media Monitoring Minute with CustomScoop; News That Fits: Ronna Porter’s example on calling on your online community to verify your social media credentials in a job application, social media is influencing business decisions says new…

Content summary: Reflections on FIR #500; FIR Interview with Steve Rubel is published; Michael Netzley reports from Singapore; the Media Monitoring Minute with CustomScoop; more comments from listeners about FIR #500; News That Fits: beating back bad press with Google AdWords, are you actually ready and able to listen and do social media monitoring?; listener comments discussion; music from The…

Shel HoltzIf there???s one significant voice in the PR profession that attracts attention and influences opinion within the industry and outside of it on a global scale, that voice is Steve Rubel: PR practitioner at Edelman Digital, blogging pioneer, social media early adopter and evangelist, geek, re-inventor and lifestreamer.

In this FIR Interview, co-hosts Neville Hobson and Shel Holtz talk with Steve…

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