Posted on May 26, 2007 9:19 am by Shel Holtz | For Immediate Release
Content summary: Neville’s explanatory intro; Sallie Goetsch co-hosts again; the Media Monitoring Minute with CustomScoop; are there any truly net-savvy politicians out there?; Bob Lutz’ thick skin; what is PR 2.0 anyway?; MyRagan.com clamps down on the Social Media Club community group; Dan York reports on music, ghost blogging and Technorati’s relaunch; some answers to the Question of The Week on Dolphin Music;…
Posted on May 21, 2007 8:36 pm by Shel Holtz | For Immediate Release
Content summary: Media Monitoring Minute with CustomScoop; to create buzz, US TV networks try a little ‘blogola’; delivering breaking news via a breaking news blog; building a list of blogs by accountants; GM rises in reputation index; cross-platform financial exchange for virtual worlds coming soon; Amy Gahran on how to work with citizen journalists; Lee Hopkins reports; Question of The Week: How to…
Posted on May 17, 2007 4:28 pm by Shel Holtz | For Immediate Release
Content summary: The Media Monitoring Minute with CustomScoop; why managers need to engage with grumpy employees; study: consumers trust social media more than corporate sites; BASF starts public podcasting in English and German; PR News survey says video is underutilized; Terry Fallis finishes ‘The Best Laid Plans’; Pew study: closing the digital divide; discussion: what threats do disruptive new communities for…
Posted on May 14, 2007 4:08 pm by Shel Holtz | For Immediate Release
Content summary: Sallie’s FIR guest slot appreciated; the Media Monitoring Minute with CustomScoop; Helvetica celebrates 50; the employee role in brand innovation; low employee understanding of benefits; employers identify wellness and employee education initiatives; a manifesto for the 21st century PR firm; from CommonCraft: ways to build communities and online community ROI; Playboy and Formula One racing come to Second Life; Pew…
Posted on May 10, 2007 6:52 pm by Shel Holtz | For Immediate Release
Content summary: Sallie Goetsch (rhymes with sketch), pictured, is guest co-host; Shel’s in Chicago and sends in two interviews: with Dave Kligman, AAA, and measurement guru Katie Paine; the podcasting book goes to press; the Media Monitoring Minute with CustomScoop; PRWeb offers new social media tool for press releases; the role of influential bloggers in politics: Loic Le Meur and the…
Posted on May 7, 2007 6:34 pm by Shel Holtz | For Immediate Release
The Hobson & Holtz Report - Podcast #238: May 7, 2007
Content summary: Shel in Chicago for the Ragan Corporate Communicators Conference; the Media Monitoring Minute with CustomScoop; social networks for communicators from Ragan and Melcrum; no more wasting time with PR agencies, says ResearchTalk podcast; LinkedIn changes invitation policy; companies’ IT departments blocking Libsyn; Technorati now shows blog authority ranking; Lee Hopkins…
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