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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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While reports continue to flood out of the business world of companies blocking employee access to online venues—notably social media and especially social networks—Serena Software has taken the opposite approach, actively encouraging employees to network with each other on Facebook. Serena’s CEO, Jeremy Burton, has written about his philosophy for ZDNet Asia; the company even issued a press release about it.

In this exclusive…

Content summary: Follow-ups: GM’s new podcasts and Max Kalehoff’s new gig; new FIR Facebook page; the Media Monitoring Minute with CustomScoop; the rise of APML; UK law firm Clifford Chance sponsors law blog; the coming mashup era; Wall Street Journal online to be free; a PR-specific Google hack; weak US dollar spells opportunity for US PR firms; Dan York reports on corporate…

Content summary: Personal branding teleseminar podcasts available from Nov 12; Sallie Goetsch reports on fempowerment, bacon and more; the Media Monitoring Minute with CustomScoop; women are a major force among UK internet users; Hillary Clinton’s Fact Hub; a lot of pitching going on at BlogWorld Expo, says Todd Cochrane; pre-rolls rank lowest in IBM advertising study; listeners’ comments discussion; music by RAQ; and…

Content summary: A Brand You World 2007 Global Telesummit takes place today; follow up on Wired’s Chris Anderson posting lame PRs email addresses; discussion: allow or ban anonymous commenting on blogs?; the Media Monitoring Minute with CustomScoop; Office Depot deploys mobile online marketing; what happens when Microsoft fires a senior executive in a communication vacuum?; the power of commenting on blogs;…

Content summary: Neville on Guy Fawkes and the Gunpowder Plot; Facebook’s reversal on cancelling a nom de plume blogger’s account; the Media Monitoring Minute with CustomScoop; EU cracks down on fake blogs; Google and the Open Social API; how to be more than a blip in the blogosphere; social media study from the Council of PR Firms; David Phillips asks how do we…

Content summary: Two new FIR Interviews posted; Global PR Blog Week 3 is coming soon; vote for FIR at Podcast Alley; Dan York reports from VON Boston with help from Martyn Davies and Bryan Person; the Media Monitoring Minute with CustomScoop; discussion: dealing with emailed PR pitches - would you react like Chris Anderson?; twitterquake; US political blogger booted out…

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