Posted on July 16, 2018 4:00 am by Shel Holtz | For Immediate Release
Cross-posted from the FIR Podcast Network.
Tennessee-based communicator and former PRSA leader Mary Beth West joins host Shel Holtz for an extended conversation on the battle she and colleague Susan Hart have undertaken to change ethics clauses in PRSA’s by-laws. Also on this week’s episode…
- Companies don’t seem to care anymore about getting good press from the mainstream media; are we losing the “Earned” in…
Posted on July 9, 2018 4:00 am by Shel Holtz | For Immediate Release
Cross-posted from the FIR Podcast Network.
Susan Getgood joined FIR host Shel Holtz to talk about the latest influencer marketing reports, including the Pernod’s wildly successful Malibu Games. Also on this week’s show…
- An update on the European Parliament’s consideration of draconian copyright protections that could cause the Internet serious damage
- Instagram will let users add copyright-protected music to their Stories
- Copyright didn’t help…
Posted on July 2, 2018 4:00 am by Shel Holtz | For Immediate Release
Cross-posted from the FIR Podcast Network.
On this week’s episode of “For Immediate Release,” Shel chats with Gini Dietrich about how companies might handle the flood of negative reviews posted to Yelp and TripAdvisor for political purposes (even to restaurants that share the same name but weren’t involved in the incident that upset those who disagreed) and Jen McClure and Shel talk about whether…
Posted on June 25, 2018 4:00 am by Shel Holtz | For Immediate Release
Cross-posted from the FIR Podcast Network.
Neville Hobson joined FIR host Shel Holtz for the June edition of “The Hobson & Holtz Report” and conversation about these topics:
- An employee was mistakenly fired by an AI system and managers stood by powerless to correct the mistake. Was AI really to blame?
- IBM has introduced an AI designed for debate, which could mean there’s finally…
Posted on June 18, 2018 8:13 am by Shel Holtz | For Immediate Release
Cross-posted from the FIR Podcast Network.
Joining host Shel Holtz in conversation this week are tech journalist David Strom on organizational integrity, Gartner analyst Augie Ray on whether IHOP’s marketing stung was brilliant or a betrayal of consumer trust, and Sprinklr’s Marshall Kirkpatrick and Jen Valdez on the benefits of establishing long-term relationships with influencers. Also in this week’s episode:
- Domino’s is repairing potholes.…
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