The UK edition of PRWeek has an interesting article about the public relations value of a public apology. A Burson Marstellar study notes that 68% of senior execs think a CEO is responsible for handling the recovery of a damaged business reputation (32% think it’s the board of directors), and a majority believed a public apology as a key element. Still, not many CEOs or boards every say they’re sorry for a blunder. The piece offers advice on when and when not to offer apologies, and includes a brief but interesting list of apologizers (Citigroup and Allied Irish Banks among them) and “the unrepentant” (including Prince Harry).