PubSub, which enables monitoring of the blogosphere, has launched a new free service that sends RSS alerts in real time to text messaging-enabled cell phones. Dubbed FeedBeep, the service simply forwards results from selected watch lists to SMS devices such as cell phones.

FeedBeep has been around for a while, but the relationship with PubSub will speed up the process by tapping into the service’s “prospective search” capability. A press release announcing the service highlights the benefits to the PR profession and the reporters we support:

Using PubSub, FeedBeep delivers instant access to potentially critical news. For example, when a press release is published containing keywords or phrases requested in users’ subscriptions, FeedBeep alerts those subscribers via SMS. In this example, public relations professionals and reporters would receive instant notification of breaking news important to them, without having to continually monitor dozens or hundreds of Web sites from their computer.