Introducing the CBO
InfoWorld reports that Highbeam Research has appointed a Chief Blogging Officer. According to the InfoWorld blog, “TechWatch,” Christopher Locke is likely the first CBO in the business world, although the idea has apparently been bandied about on a few blogs. (It has, for instance, been suggested that Robert Scoble be named Microsoft’s CBO.) Highbeam, which wants Locke to help develop new blogging products, has set up a Web page at chiefbloggingofficer.com.
12/22/04 | 0 Comments | Introducing the CBO