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Shel Holtz
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FIR Book Review: 101 Social Media Tactics for Nonprofits, by Melanie Mathos and Chad Norman

101 Social Media Tactics for Nonprofits101 Social Media Tactics for Nonprofits: A Field Guide, by Melanie Mathos and Chad Norman, is reviewed by FIR Book Review Editor Bob LeDrew. From the book description:

“101 Social Media Tactics for Nonprofits features 101 actionable tactics that nonprofits can start using today, and most of the featured resources are free. Broken down into five key areas, this unique guide explains the steps and tools needed to implement each tactic, and provides many real-life examples of how nonprofits are using the tactics. With this book as your guide, you’ll learn how leading nonprofit professionals around the world are leveraging social media to engage constituents, communicate their cause, and deliver on their mission.”

Get this podcast:

101 Social Media Tactics for Nonprofits: A Field Guide by Melanie Mathos and Chad Norman

Publisher: Wiley
Hardcover, 224 pages
Published January 2012
ISBN-10: 1118106245
ISBN-13: 978-1118106242

Purchase at US Kindle edition), Amazon Canada, or Amazon UK (UK Kindle edition).

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This FIR Book Review is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

02/20/12 | 1 Comment | FIR Book Review: 101 Social Media Tactics for Nonprofits, by Melanie Mathos and Chad Norman

Comments

  • 1.Thanks for this.

    I live in Cambodia where there are lots of NGOs (non profits) and these organisations are now beginning to look at social media as a way to spread their message and news.

    Great review though and encouraged me, as someone starting out in the whole digital marketing field in this region, to invest $25 for its purchase.

    Simon Oliver | February 2012 | Cambodia

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