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Shel Holtz
Communicating at the Intersection of Business and Technology
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“Reliable Sources” transcript features Edelman and Jarvis

Howard Kurtz interviewsed Richard Edelman and Jeff Jarvis yesterday on CNN’s “Reliable Sources.” Edelman has posted the transcript to his blog. Some great stuff here, including this quote from Edelman:

...we absolutely want Wal-Mart’s story to be in a discussion, in a conversation. That’s the essence of the blogosphere.

Comments
  • 1.Hi Shel,

    Couldn't that quote come from any PR person who has not been hiding under a rock for the last year ? I know I use it almost every time I speak about blogs and corporate PR... Or am I being too cynical here ?

    Philippe Borremans | March 2006 | Bellingen, Belgium, Europe

  • 2.A couple points, Philippe. First, most PR people have been hiding under a rock for the last year; not that many would be up-to-speed enough to make this statement. Second, when it comes out of the mouth of an agency CEO -- not a front-line practitioner or interactive specialist -- I think it's a big deal. Not that there's anything wrong with some healthy cynicism...

    Shel Holtz | March 2006 | Concord, CA

  • 3.Ah so that's where they were ;-)

    True about the CEO angle. Now with the pros Edelman just hired they are certainly on of the best equiped out there.

    PS : Looking forward to "hear you" at the IAOC conference in Brussels together with Neville. Wish I could come over to the US next week for the one in Vally Forge but there's a lot of work that needs to be done on this side of the Ocean too.

    Philippe Borremans | March 2006 | Bellingen, Belgium, Europe

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