How to do outreach, from Jeremy Pepper
In the wake of the “PR Sucks” meme that’s been making the rounds over the past week, Jeremy Pepper has posted a SlideShare presentation introducing PR newbies to social media, with a focus on smart blogger outreach. Coupled with Todd Defren’s clip-and-save tip sheet, this is a good introduction to the topic, about which plenty of material is available over at TheNewPR wiki.

11/02/07 | 1 Comment | How to do outreach, from Jeremy Pepper