Holtz Communications + Technology

I’ve been invited to answer some questions about the Wal-Mart blogger relations program tomorrow on CNBC’s Squawkbox segment at 6:45 a.m. EST. (In case you’re wondering, that’s 3:45 a.m. PST. Yep, I’m getting up at 1:15 a.m. so I can be at the KPIX studio in Oakland for the interview and still make my 6:30 a.m. flight to Oregon for a client meeting. I expect by…

Content summary: An introduction from our “sponsors”; popular podcasts begin charging in the UK; podcasting growth in Australia; a head start on the podcasting book; charitable blogging and Operation Link Love; Lee Hopkins reports; meeting Sallie Goetsch; Jeremy Wright shouts out; review of the New Communications Forum; the grand tour of Bay area tech stores; Neville’s and Shel’s podcasting book; listeners’ comments discussion…

I’m sitting in an airline lounge at Dulles, having just finished a talk on new media to the annual gathering of US Army Public Affairs officers. During the talk, I showed the Wikipedia entry for the US Army and for the Army’s 101st Airborne Division, pointing out that the Army had an opportunity to ensure the content posted there was accurate. I also…

While some may want the “press release is dead” meme to end, the discussion could wind up producing some worthwhile ideas. Tom Foremski had one that I couldn’t quite wrap my mind around. “Deconstruct the press release into special sections,” he suggested, “and tag the information so that as a publisher, I can pre-assemble some of the news story and make the information useful.” His…

At the New Communications Forum last week, pretty much everybody agreed that blogs were no fad, but wikis evoked a less enthusiastic response. Some conference participants shrugged them off as too technical and complex for the average user. Even Wikipedia is revised most frequently by a relatively small group of regulars.

Nobody argues that wikis make it easier to generate web…

Constantin Basturea, the one-man reference guide to new media for the PR industry, has updated his list of PR bloggers, which continues to grow. meaning I’ll be adding feeds to my news reader. Thanks, Constantin, for your continued invaluable efforts.