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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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A new use for blogs: Customer support

Feedster.com has launched a new blog but doesn’t call it a blog. It’s called Feedster Support. The social networking site directs users to send their support questions via e-mail. The questions, along with the answers, are posted to the blog. The idea falls a little short in that you can’t subscribe to an RSS feed. That might be useful to a user who wants to review all the support Q&As. Nevertheless, it’s yet another intelligent use of blogs for something other than a personal journal, and reinforces my belief that personal journals represent just one blogging application.

Update: Constantin Basturea notes that, because the Feedster customer support blog is produced using Blogger and posted to Blogspot.com, an RSS feed is created and anybody familiar with these services can figure out the URL for subscription. Good point! But Feedster removed the default RSS link from the page. I can’t imagine why, but it seems they don’t want anyone subscribing. Could be a bandwidth issue, I suppose…

12/22/04 | 1 Comment | A new use for blogs: Customer support

Comments
  • 1.I think two corporate departments that would do well to adopt blogging is IT service/support and human resources. Both are resented, both are misunderstood. Neither seems to communicate very well to their customers.

    Blogs would add a human voice...to help explain the madness, hopefully.

    Elizabeth Albrycht | October 2004

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