Posted on August 10, 2009 10:13 am by Shel Holtz | Search | Web
These things are true:
- If your website domain isn’t instantly intuitive, people will go to a search engine to find you
- If people are looking for companies that do what your company does, they will go to a search engine to find you
- As people conduct searches about your organization, they’ll find what has risen to the top, whether it’s positive or negative
- With increasing regularity,…
Posted on August 6, 2009 7:13 pm by Shel Holtz | Media | Web
Since Rupert Murdoch announced his plans to eventually charge for all of his newspapers’ online content, a number of opinions have surfaced about the feasibility of the pay wall and the reasons it won’t work.
For example, a MediaPost item by Wendy Davis (free subscription required) suggests that enough people who pay for the content will share it in violation of the…
Posted on July 13, 2009 7:08 pm by Shel Holtz | Legal | Web
Repent, all ye sinners. The end of the Web is nigh.
Well, okay, that may be a bit extreme. But when you consider that links are the Web’s foundation, a disturbing trend doesn’t bode well at all.
Consider these two news items:
- U.S. appeals court judge Richard Posner wrote last month that expanding copyright law to bar online access to copyrighted material, or to bar…
Posted on March 6, 2009 1:33 pm by Shel Holtz | Brands | Marketing | Social Media | Web
A couple of days have gone by since Mars, Inc.‘s Skittles brand tossed out its website and replaced it with links to various social media properties. So frenetic was the commentary that I decided to stay out of it other than a mention on Monday’s episode of For Immediate Release. But I just can’t keep my lip buttoned any longer.
Most of the declarations…
Posted on December 29, 2008 2:15 pm by Shel Holtz | Politics | Technology | Web
All you opponents of Net Neutrality, explain to me why this is okay:
Verizon customers living in Maine, Vermont, and New Hampshire are being switched over to Fairpoint Communications (Verizon sold its land-line business to Fairpoint in order to erase some debt from its books). (Details here.)
Fairpoint has announced to customers who use the service to access the Net that, effective…
Posted on December 28, 2008 6:07 pm by Shel Holtz | Technology | Web
I was devastated when I learned “I Want Sandy” was going the way of the carrier pigeon. This now-defunct site was the first and only calendar service that worked the way I wanted it to. Rael Dornfest, CEO of Values of n, Inc., was apparently hired by Twitter, which acquired I Want Sandy and Stikkit, then shut them down. (Acquisition seems to be a…
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