Shrink-Wrap #2: Planes, Cars and Virtual Reality
An AdvertisingAge article this week (which I’m including in tomorrow’s Friday Wrap) discusses the use of Virtual Reality in auto marketing. It’s a “Sleeping Giant,” according to E.J. Schultz. So I took a look, and also donned my VR headset to look at United Airlines’ use of VR to give travellers a sneak peak at the new Polaris business class cabin for Boeing 777s.
07/21/16 | 0 Comments | Shrink-Wrap #2: Planes, Cars and Virtual Reality