Posted on December 28, 2012 8:33 am by Shel Holtz | Brands | Mobile | Publishing | Social Media | Video | Writing and Editing
(c) Can Stock PhotoThe Friday Wrap reviews some of the best, most interesting and newsworthy posts and articles from the last week. The items included in the Wrap are chosen from my link blog, which you are always welcome to visit: LinksFromShel.tumblr.com. I hope everyone has a very Happy New Year?
A new study from IDG…
Posted on November 23, 2012 11:59 am by Shel Holtz | Brands | Facebook | Google+ | Marketing | Research | RSS | Video
(c) Can Stock PhotoI hope all of my American friends and colleagues had a warm and fulfilling Thanksgiving. I spent mine in Las Vegas, where my wife’s brother and his longtime girlfriend are getting married on Sunday. The news doesn’t stop for holidays or family gatherings, though, so here’s a somewhat abbreviated edition of the Firday Wrap. As always, you are welcome to tap…
Posted on November 9, 2012 1:31 pm by Shel Holtz | Content | Instagram | Visual Communication | Augmented Reality | Brands | Channels | Content Curation | Media | Monitoring | Video
(c) Can Stock PhotoIt’s time to wrap up the week with a look at some news and other posts that caught my eye. The complete listing of items I’ve bookmarked from which to select Friday Wrap items is, as always, at LinksFromShel.tumblr.com.
There was no hope that I’d be able to produce this Friday’s Wrap without some reference…
Posted on November 2, 2012 10:27 am by Shel Holtz | Content | Books | For Immediate Release | Video
Lee LeFever, founder of explainer video company Common Craft, is out with a new book, “The Art of Explanation.” Far too few explanations are included in most communication and marketing efforts; the focus is on selling instead of explaining the whats and whys people may be wondering about. Common Craft’s well-known “In Plain English” videos set a standard for how a clear, easy-to-understand…
Posted on July 27, 2012 12:31 pm by Shel Holtz | Augmented Reality | Marketing | Mobile | Social Media | Video
(c) Can Stock PhotoMy feeds deliver some great content, but I can’t write an individual blog post about them all. Hence, the Wrap.
I wrote last week about The Altimeter Group’s report on media convergence and the need to move past organizational silos that isolate PR, marketing, advertising and other communication functions (while still maintaining areas of…
Posted on May 25, 2012 9:57 am by Shel Holtz | Business | Media | Mobile | Video
Memorial Day Weekend is upon us here in the United States. I remember when holidays like this means most stores were closed, TV offered nothing but stale reruns and third-string news teams, and the world seemed to grind to a halt. The Web, however, never rests, and it seems everyone else tries frantically to keep up. Do yourself a favor.…
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