Holtz Communications + Technology

The end of the year brings three profound examples of the mainstreaming of social media.

First, there’s the Frozen Pea Fund and all related conversation around Susan Reynolds’ battle with breast cancer. Thousands of dollars have been raised through ad hoc campaign that cost essentially nothing, based on a connection made with people who had never met Susan personally. The grass roots…

A local newspaper has integrated Twitter into its news offerings, according to an article today in Journalism.co.uk. The Nashua Telegraph (New Hampshire, USA) has created a section of its website for breaking news; the news items are fed directly to a Telegraph Twitter stream with links (TinyURLs, of course) to a mobile version of the newspaper’s website.

A current look at the…

I’ve been wanting to make this official for some time, but now that the contracts are signed, I can let the cat out of the bag. I’m excited to be co-authoring a new book on the role of communications in promoting business transparency. I’m even more thrilled to be co-writing the book with John C. Havens, lead organizer for PodCampNYC, VP of Business…

During talks I give, Twitter has replaced Second Life as the tool most likely to make people roll their eyes or laugh out loud. If you fall into this category—you still haven’t figured out what it is, how it works, or what kind of business value it can provide, this nicely produced “Big Juicy Twitter Guide” from blogger Caroline Middlebrook can help.

At the recommendation of my friend Pete Shinbach, I’ve been playing with Jott, a new online service currently in public beta. So far, I love this service both for its simplicity and the fact that it meets a real need.

Once you have an account, which synchs with your cell phone number, you set up lists of people with whom you want to…

I’ve seen some live blogging via Twitter, folks at conferences commenting on what the speakers are saying. But plans by the executive producer of a new Fox TV series to Twitter updates during the premier of “Drive” may be the first such use of the channel by a mainstream media outlet. Greg Yaitanes, who also directed the first episode of the action-adventure…