Posted on October 11, 2013 9:01 am by Shel Holtz | Content | Brands | Business | Facebook | Location-based Services | Twitter
(c) Can Stock PhotoThe Friday Wrap is my weekly review of stories, studies and reports from the last seven days that may have slipped by unnoticed in the midst of bigger news. I collect the items I’ll consider for the Wrap in my link blog, which you’re welcome to follow at LinksFromShel.tumblr.com.
Ask a typical…
Posted on September 20, 2013 9:19 am by Shel Holtz | Pinterest | Advertising | Facebook | Marketing | Media | Research | Twitter
Companies released more study and survey results than usual this week, providing plenty of fodder for the Friday Wrap. There were also announcements, court verdicts, and other news to fuel the weekly rundown of interesting and important items from the past week. If you’re interested in seeing all the items from which I chose the Wrap’s contents, head on over to my link…
Posted on September 13, 2013 8:08 am by Shel Holtz | Content | Instagram | Business | Content Curation | Crisis Communication | Customer Service | Facebook | Google+ | Marketing | Technology | Twitter
The big stories this week centered on twitter’s IPO, announced (of course) in a tweet, and tasteless brand tributes on the solemn anniversary of the September 11 terrorist attacks. (If you haven’t seen AT&T’s tweet or the sign in the Marriott lobby, did you just awaken from a coma?) In the Friday Wrap, I try to report on smaller stories of great interest to…
Posted on September 12, 2013 7:31 am by Shel Holtz | Crisis Communication | Marketing | Twitter
Yesterday started with a heart-stopping moment. Not quite awake, I turned on the news to see 9/11 coverage. Not a somber report on the anniversary, but the actual coverage from that awful day. At 6 a.m. yesterday, I watched the coverage from 6 a.m. 12 years ago. It was an abrupt and powerful reminder of all we experienced and all…
Posted on September 3, 2013 5:25 pm by Shel Holtz | Customer Service | Social Media | Twitter
Hasan Syed’s tweet has gotten a lot of attention since Mashable first reported it Monday afternoon. There’s a larger story that isn’t being told, though, as the focus narrows on this first-ever use of a pay-for-play technique to amplify a customer complaint.
Using social media as an avenue for getting companies to pay attention is nothing new. I’ve done it myself on more than one occasion…
Posted on August 30, 2013 10:18 am by Shel Holtz | Content | Pinterest | Brands | Customer Service | Facebook | Marketing | Research | Social Media | Social Networking | Twitter | Video
This week, everyone buzzed about the Golf Channel’s epic fail as the cable station tried to spin the 50th anniversary of Dr. Martin Luther King’s “I Have a Dream” speech as a golf story. Another big story that had everyone talking was Kevin Spacey’s delivery of the James MacTaggart Memorial Lecture at the Edinburgh Television Festival, where he schooled the television industry for…
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