Friday Wrap #234: Inflating numbers, facelifts on Instagram, resistance to new tech, AI for kids

Friday Wrap #234

I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

News

LVPD applauded for online response to massacre—While a torrent of fake news accompanied the horrific shooting in Las Vegas, the Las Vegas Police Department was able to ensure accurate information was available by posting timely announcements and press conferences across its various social media profiles. Takeaway: Institutions can’t think about this after a disaster strikes. Part of a social media presence means being prepared to swing into action during difficult times.… Read More »

Fear of technology erodes trust in business

A swarm of drones

Not everybody succumbs to the allure of every new technology.

In fact, the rapid introduction of new technology can leave people feeling overwhelmed and left behind. Believing that business is more interested in the revenue it can earn from these technologies than the impact they have on people creates suspicion and mistrust.

“The implications of the global trust crisis are deep and wide-ranging,” Richard Edelman, president and CEO of Edelman, said when introducing the results of his company’s 2017 Trust Barometer. “It began with the Great Recession of 2008, but like the second and third waves of a tsunami, globalization and… Read More »

The promise of social media runs headlong into viral disaster hoaxes

This image of a shark swimming on a flooded Houston freeway is fakeOne of the first things I read this morning was a Facebook post from Peter Shankman. Peter shared three days’ worth of posts—September 11-13, 2001—from a mailing list on which he was active, hosted by the World Wide Web Artist’s Consortium. As Peter tells it, “The early morning hours of the list centered around the mundane, but quickly became hyperfocused on one obvious news story. As someone who was on a plane that day, I got my first bits of information from the list, transmitting back whenever I could, as well.”

I spent a fair amount of time reading the posts. The footage news organizations share of that terrible day doesn’t capture… Read More »

Friday Wrap #224: NPR grows (thanks to Alexa), RIP Flash, brands promote news stories, VR ads coming

Friday Wrap #224I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

The Big Stories

Millennials favor companies with activist CEOs—I reported last week about the American Petroleum Institute’s advertising push to make the industry look cool to Millennials, whom oil and gas companies need to hire but who are inclined to look elsewhere for work. Oil companies may want to consider convincing their leaders to speak up on social issues. More than half of Millennials are more likely to buy from a company whose CEO speaks out on issues they agree with.… Read More »

Evidence mounts that smart audio is a big freakin’ deal

Amazon EchoThe data Edison Research’s Tom Webster shared about smart audio earlier this week reinforced my view that voice will become the most ubiquitous form of digital interaction. Not Virtual Reality. Not Augmented Reality. Plain old talking.

The reason is simple: Talking is the oldest form of human communication. While scientists disagree about when grunts and gestures first evolved into language, it’s a safe bet that it began over 100,000 years ago. Cave paintings (the prehistoric version of visual communication) is only about 40,000 years old and we didn’t start writing until about 8,000 years ago.

We talk more than we engage in any… Read More »

Social Media and Social Causes Can Bring CEOs Out of the Shadows

CEOs Need to Connect With Employees

Some things you take for granted. The sun will rise in the east. A two-year-old eating chocolate will get chocolate on her face (and her arms and her legs). Breakfast for dinner is awesome. Employees know who runs their company.

Well, three out of four ain’t bad.

A recent survey from APPrise Mobile found that 23% of employees working for a company with 500 or more employees weren’t sure of their CEO’s name. Even more—32%—weren’t confident they could pick their CEO out of a lineup.

This floored me. I wasn’t comforted when I learned that most of those who didn’t know their CEO worked somewhere other than headquarters and were more… Read More »

Page 1 of 9 pages  1 2 3 >  Last ›