Image (c) CanStock PhotoUp until now, not that many employees wore technology. Those who did were a curiosity, people whose specialized skills were enhanced by wearable tech. As the technology matures and the benefits of wearable technology become more and more obvious, wristbands, eyewear and other gadgetwear will become common work tools.
If wearable tech explodes into a monster trend, it could well reach its tipping point in the workplace. As more and more employees are asked to adopt the use of these tools, issues are bound to arise. Armed with the certain knowledge that the trend is barreling toward us, communicators, HR staff and Read More »
The FIR Podcast Network is pleased to announce a new podcast on technology that will begin on December 31, 2013. Presenter Dan York explains…
How can communicators best use new tools such as, say, Google+ Hangouts On Air to tell their stories in new ways or to reach new audiences? Are there tips and tricks they should be aware of? What is new in the latest release of WordPress? Why should someone in PR and marketing care about something like IPv6 or HTML5?
I’m Dan York and since 2005 I’ve been providing weekly reports into the For Immediate Release podcast where I’ve looked at questions such as these - what are the changes we are Read More »
(c) Can Stock PhotoI don’t usually start the Wrap with a commercial, but I want to let you know about an eight-week, interactive, online workshop I’m presenting with my friend and colleague, Thornley Fallis CEO Joseph Thornley. For the third year, we’re offering the course on strategic social media through IABC. Each week, you’ll work through a multimedia learning module created using a state-of-the-art online learning program. There are opportunities for discussion on a closed Facebook group with other workshop participants and Joe and me participating. And each week we host a conference call to review key points and address Read More »
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Above the fold
Lines drawn at FTC native advertising workshop
It wasn’t a hearing, just a workshop for the FTC to get more acquainted with the surging practice of native advertising (aka sponsored content). The the lines were drawn quickly and clearly, with representatives of the advertising industry Read More »
The intranets I see tend to be the home to content produced by excellent communicators. These smart people understand the role of content in an employee communications strategy. They produce great articles, video and audio. Employees who view their content almost universally like it. Usually, they call me when they can’t figure out why, despite all this, employees turn to a variety of other channels for news, information and collaboration before they turn to the intranet.
In a lot of cases those other channels aren’t optimal. People who need information aren’t on the right email lists, Read More »