If listening is half of communicating, it should be half of what employee communicators do

Listening to employees should be an internal communications responsibility

An employee at an A&W root beer stand near the airport in Washington, D.C. noticed something interesting. Some customers were dropping the meals and snacks they bought into their carry-ons. The behavior increased over time. The employee told his boss about it and his boss listened, adding a new service: delivering boxed lunches to planes on the tarmac. That led American Airlines to start ordering the prepackaged lunches for 22 flights daily. Since then, the service has expanded to more than 100 airports, bringing revenue to the franchise root beer stand it might never have seen had it not been for an observant employee and a boss… Read More »

Friday Wrap #181: Another nail in the G+ coffin, preparing for Gen Z, waiting for the content crash

I extract itemsfor the Friday Wrap from my link blog, which you’re welcome to follow.. To make sure you never miss an issue, subscribe to my weely email briefing.

News

Google Plus takes another hit—Google has been marginalizing Google Plus for some time and the trend continues with the announcement that G+ Hangouts on Air will be discontinued as of September 12. Instead, Google is moving Hangouts on Air to YouTube Live. Several of Hangouts on Air’s best features aren’t making the transition, notably the Q&A tool. Google suggests you use the Q&A feature in Google Slides instead. The takeaway: Google Plus is dead. It just hasn’t fallen… Read More »

Friday Wrap #180: Ad-blocker wars, influencer marketing crackdown, CEO pay transparency, and more

Friday Wrap #180The Friday Wrap is, my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories to report on the For Immediate Release podcast, along with stuff I just want to remember to read) on my link blog, which you’re welcome to follow. If you want to make sure you never miss an edition of the Wrap, along with extra material only for subscribers, sign up for my… Read More »

Shrink-Wrap #5: Text Message Journalism

It’s not the first instance, but The New York Times’ Olympics messages from Deputy Sports Editor Sam Manchester represent the first time it has been called Text Message Journalism. What should follow are brand efforts at Text Message Brand Journalism.

Friday Wrap #178: Ice Bucket Challenge redux, sponsored Reddit posts, social network dissatisfaction

Friday Wrap 178Welcome to the Friday Wrap, my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories to report on the For Immediate Release podcast, along with stuff I just want to remember to read) on my link blog, which you’re welcome to follow. If you want to make sure you never miss an edition of the Wrap, along with extra material only for subscribers, sign… Read More »

Friday Wrap #172: Facebook videos inspire chatter, Millennials alter company comms, and more

Friday Wrap #172The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories to report on the For Immediate Release podcast, along with stuff I just want to remember to read) on my link blog, which you’re welcome to follow. If you want to make sure you never miss an edition of the Wrap, subscribe to my weekly email briefing.

News

Meerkat launches… Read More »

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