Posted on May 6, 2008 10:06 am by Shel Holtz | Ethics | Social Media | Web
Ragan Communications—one of my clients—has produced a video of an interview with Jorge Cauz, the president of Encyclopaedia Britannica, another one of my clients. I love it when synergies like this happen. How often can you hype two clients in one post?
Ragan also has a write-up on WebShare, Britannica’s initiative to provide bloggers with access to Britannica content. Staff writer Melissa Underwood…
Posted on May 6, 2008 8:35 am by Shel Holtz | Blogging | Internal | Intranets | Social Media
Just today, I’ve received half a dozen pitches by email. Some are nothing more than press releases without even a passing effort at personalizing the pitch. Others make nothing more than a passing effort. So it’s a welcome relief—not to mention an entertaining and engaging experience—to get a pitch that is personal, creative, and attention-grabbing.
The pitch began with a cryptic email from Darren Barefoot,…
Posted on April 23, 2008 10:41 pm by Shel Holtz | Research | SNCR | Social Media
Francois Gossieaux from Emergence Marketing and Corante introduces results from an ongoing study of online communities in business. This is just a brief clip from the beginning of the presentation.
Posted on April 23, 2008 2:38 pm by Shel Holtz | Social Media
Here’s a brief clip of Jim Long (some of you may know him from his Twitter id, @newmediajim), who was part of a panel this morning along with Shel Israel and Tom Foremski addressing journalism and social media:
Posted on April 21, 2008 6:26 pm by Shel Holtz | Internal | Social Media
I got a call from a Ragan reporter today. She’s writing about the debate evidently going on over at MyRagan, the communicator’s social network, over who should own internal social media.
Does this ring a bell for anyone? There’s still debate raging over who should own the intranet. (This is another topic of discussion I found at MyRagan, just to prove that it hasn’t been…
Posted on April 21, 2008 7:56 am by Shel Holtz | Blogging | Social Media | Widgets
What a weekend.
It started quietly enough. I’ve been working with my client, Encyclopaedia Britannica, to prepare for the hard launch of its WebShare program, set for next Monday with the distribution of the official press release (to be accompanied, of course, by a social media version).
Tom Panelas, the director of Corporate Communications at Britannica, brought me in to help promote…
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