Posted on March 3, 2017 12:05 pm by Shel Holtz | Chatbots | Virtual and Augmented Reality | Content | Instagram | Advertising | Brands | Business | Channels | Facebook | Marketing | Media | Mobile | PR | Research | Social Media | Twitter | Video
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
Bye-bye, net neutrality—Net neutrality is the simple proposition that all content should be treated equally over the Internet’s pipes, that no content should get preferential treatment. The FCC implemented rules to protect net neutrality,…
Posted on February 24, 2017 11:34 am by Shel Holtz | Virtual and Augmented Reality | Content | Instagram | Healthcare | Visual Communication | Advertising | Brands | Business | Facebook | Instant Messaging | Location-based Services | Measurement | Media | Mobile | PR | Research | Social Media | Trust | Twitter | Video
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
Zuck pens a manifesto—Facebook CEO Mark Zuckerberg used his own platform to publish a 5,700-word mission statement on what he sees as Facebook’s future, its role in world affairs, and its influence. According to a Guardian…
Posted on February 10, 2017 11:54 am by Shel Holtz | Chatbots | Virtual and Augmented Reality | Content | Visual Communication | Pinterest | Advertising | Brands | Business | Ethics | Facebook | Marketing | Media | Mobile | PR | Research | Social Media | Transparency | Twitter | Video
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
This edition of the Wrap features a new category—The Values-Driven Marketplace—which reflects the meteoric rise of corporate activism and values-driven marketing. I wholeheartedly embrace this trend—I’ve been promoting it for years—but I worry that companies are launching…
Posted on January 26, 2017 4:23 pm by Shel Holtz | Employee Engagement | The Workplace Experience | Internal | Mobile | Research
A lot of employee advocacy programs rely on apps that deliver content for employees to share. It’s a reasonable premise: These apps make it easy for employee ambassadors to find and share content they think their online communities will find interesting.
There’s a problem with this premise, however. If the app itself isn’t engaging, employees won’t make a habit of opening it.
Coming back…
Posted on January 13, 2017 3:42 am by Shel Holtz | Employee Engagement | Chatbots | Virtual and Augmented Reality | Management | The Workplace Experience | Content | Instagram | Visual Communication | Wearables | Books | Brands | Business | Crisis Communication | Facebook | Instant Messaging | Marketing | Measurement | Media | Mobile | Podcasting | PR | Research | Social Media | Transparency | Trust | Twitter | Video
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
Employee engagement webinar—January 26, I’ll share 10 innovative and unexpected tactics communicators can employ immediately to build engagement. I’ll also talk about how engagement fits in a broader employee communication strategy designed to deliver bottom-line…
Posted on January 6, 2017 12:13 pm by Shel Holtz | Employee Engagement | Chatbots | Virtual and Augmented Reality | Content | Instagram | Visual Communication | Wearables | Audio | Brands | Facebook | Marketing | Media | Mobile | Monitoring | PR | Research | Social Media | Twitter | Video
I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.
On January 26, I’ll share 10 innovative and unexpected tactics communicators can employ immediately to build engagement. I’ll also talk about how engagement fits in a broader employee communication strategy designed to deliver…
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