2015-02-27
Posted on February 27, 2015 8:55 am by Shel Holtz
| Content
Flickr photo courtesy of Andy CarterThe Friday Wrap is a review of news, posts, reports, and other items appearing in the last week that will help you stay on top of the forces shaping communication in this fast-paced, ever-changing environment. These are stories that may have been lost in the flood of headline news stories (like the FCC’s decision to classify the Internet as a public utility). I collect the items from which I choose the Wrap stories in my link blog, which you’re welcome to follow.
News
Another company apologizes for another tweet—News organizations could save themselves some time by creating a template that begins:… Read More »
2015-02-20
Posted on February 20, 2015 9:27 am by Shel Holtz
| Sharing and Collaborating
Flickr photo courtesy of Larry JacobsenBefore we jump into the week’s news, I want to bring two upcoming events to your attention. First, for the fourth consecutive year, Thornley Fallis CEO Joe Thornley and I will present our eight-week interactive course, “Getting Strategic with Social Media.” Offered through IABC, the course includes a weekly, asynchronous, multimedia learning module and a live conference call; there’s also an exclusive, closed Facebook group where you can participate with Joe and me, fellow workshop participants, and some 300 participants from prior years’ sessions. Details and registration are here.
Second, I’m… Read More »
2015-02-13
Posted on February 13, 2015 8:13 am by Shel Holtz
| Content
Flickr photo of a wrapping machine at work
courtesy of of Rachel TayseI’m drafting today’s Wrap from a hotel room in Santa Fe, where I presented the second of a two-day workshop on polishing web writing with the great writing coach/consultant/trainer, Ann Wylie. As always, the Wrap is a rundown of news, posts, articles, and research that’s useful for communicators to know but that not have been widely shared. I collect items of interest from which I choose the pieces to include in the Wrap on my link blog, which you’re welcome to follow.
News
Snapchat Discover the latest big thing in news—There wasn’t a lot of praise for Discover when… Read More »
2015-02-06
Posted on February 6, 2015 9:52 am by Shel Holtz
| Content
Flickr photo courtesy of Juhan Sonin
Some Super Bowl follow-up was inevitable in this week’s Wrap, along with the usual mix of news, reports, posts, and studies. As always, I bookmark everything I might consider for the Wrap—and for my podcast—on my link blog, which you’re welcome to follow.
News
Coca-Cola suspends automated tweet campaign after being suckered—It was a cute idea: Mark negative tweets with the hashtag #MakeItHappy, which would cue Coca-Cola to convert the negative words into ASCII images. Then Gawker found the automated system handling the conversions had made art out of the slogan of white nationalism. Gawker next… Read More »
2015-01-23
Posted on January 23, 2015 4:07 am by Shel Holtz
| Sharing and Collaborating
Flickr photo of Venice wrapped up in 2011 courtesyt of Kristina D.C. HoeppnerGreetings from 39,000 feet. I have a jam-packed day Friday, so I’m taking advantage of in-flight WiFi to crank out this week’s Wrap. As always the Wrap is a summary of the last week’s news, posts, and other good stuff that has crossed my feeds that may not have gotten a lot of attention but is still useful for communicators to know. Feel free to follow my link blog, where I collect the content from which I select items for the Wrap (and for my podcast).
News
Edelman releases 2015 Trust Barometer—Upholding an annual tradition at the Davos economic forum,… Read More »
2015-01-16
Posted on January 16, 2015 10:30 am by Shel Holtz
| Sharing and Collaborating
Flickr photo courtesy of WetsunThe new year is heating up, as evidenced by a record number of items in today’s Wrap. There’s even more in my link blog, where I collect all the items from the past week I think would be useful or interesting for communication professionals; you’re welcome to follow it.
News
Marriott backs down—Marriott International has withdrawn its petition to the U.S. Federal Communications Commission (FCC) requesting permission to block personal WiFi devices guests bring to its hotels. The company is attributing its change of heart to pressure from the public and the press. “Marriott International listens to its… Read More »
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