Posted on October 2, 2023 3:00 am by Shel Holtz | Ethics | For Immediate Release | Marketing | Media | Podcasting | PR | Diversity | Artificial intelligence (AI)
Artificial Generative Intelligence (AGI) has been widely available publicly for less than a year, but the public relations industry has moved quickly to assess its potential and begin the process of implementation. How is it going so far? A brief from the PR Academy looks at the state of AGI in PR. Also in this monthly long-form episode:
- Acast has…
Posted on July 24, 2023 1:00 am by Shel Holtz | For Immediate Release | Podcasting | Artificial intelligence (AI) | Web3
AI rewrote 50 of the best-known brand slogans, and survey respondents preferred the AI version 48 percent of the time—even Apple’s “Think Different” slogan fell to the AI alternative. Also in this AI-heavy monthly long-form episode:
- Newsrooms are adopting standards for using AI
- Google is pitching an AI news-writing tool to major media outlets
- How should newsrooms be thinking about AI?
- A study of more than…
Posted on June 19, 2023 2:00 am by Shel Holtz | For Immediate Release | Podcasting
The hype around the metaverse rises and falls, but Second Life is 20 years old and continues to draw users and make money. Neville and Shel explore the reasons Second Life enjoys its ongoing modest success in the June monthly long-form episode of “For Immediate Release.” Also in this episode:
- The state of digital news raises concerns for the public’s news literacy, how…
Posted on February 20, 2023 3:00 am by Shel Holtz | For Immediate Release | Podcasting | Social Media | Artificial intelligence (AI) | Web3 | Metaverse
Mainstream and tech media alike have filled their pages with headlines about disastrous demos, worrisome uses, fleeing users, and evaporating investments. Is it all true? Or is it a combination of clickbait and a failure to understand what’s really happening? In the February long-form episode of the “For Immediate Release” podcast, Neville and Shel look at generative Artificial Intelligence (AI) developments, mostly having to…
Posted on January 23, 2023 3:00 am by Shel Holtz | For Immediate Release | Podcasting
Everything old is new again, the saying goes. Despite touting the idea of a press release as a destination being a new idea, it actually dates back about 15 years—and retains all of its value. Neville and Shel explore the idea of defeating paywalls with destination press releases in this monthly long-form episode of “For Immediate Release.” Also in this episode:
- Follow-ups to…
Posted on December 26, 2022 3:00 am by Shel Holtz | For Immediate Release | Podcasting
A petulant venue owner is using facial recognition software to keep people with whom he has issues from entering his spaces—including a mom with a Girl Scout troop. Also in this monthly long-form episode of the “For Immediate Release” podcast, Neville and Shel discuss the value of virtual goods and whether brands should start taking them seriously; business schools are exploring the potential…
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