We had a great turnout at the Social Media Breakfast East Bay, with about 75 participants convening on a diner in Oakland to hear Robert Scoble and Shel Israel talk about the Age of Context, the theme of their excellent (and highly recommended) new book. As one of the event co-organizers, I was chuffed (as my British podcast co-host would say) at the turnout. You should check to see if there’s a Social Media Breakfast in your town! In the meantime, here’s this week’s review of stories that caught my attention during the past week. I collect the ones I might use for the Wrap (and the podcast) at LinksFromShel.tumblr.com.
(c) Can Stock PhotoI’m trying out a new format for the wrap that will make it a quicker read for you while allowing me to include more items that you might have missed over the course of the week. Let me know if you like it. I’ll elaborate on two or three stories at the top of the Wrap, then more briefly summarize others. If a subject got attention from multiple outlets (as hashtags did this week), I’ll wrap the Wrap with a quick summary of what they each had to say. In the meantime, all I continue to collect all the posts and articles over the course of the week are in my link blog, LinksFromShel.tumblr.com.
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With the Twitter IPO leading the pack, a flood of important and interesting stories and reports has surged across the digital and social space. Here are some you might have missed. You’re welcome to explore the collection of all the stories from which I choose those appearing here in the Wrap. I save them at my link blog at LinksFromShel.tumblr.com.
It’s time to amp up your use of Google+ hashtags
Those who paid attention to Google’s Hummingbird update have been making significant adjustments to the SEO practices that support their social media marketing strategies. In a guest post for Duct Tape Marketing, Lauren Hogan points to a Read More »
Friday Wrap #74: Teens on Facebook, image sharing, social media and B2B, hashtag hijacking, and more
(c) Can Stock PhotoWelcome to November, everyone! Don’t forget that it’s also Movember, the global charity whose vision “is to have an everlasting impact on the face of men’s health. During November each year, Movember is responsible for the sprouting of millions of moustaches on men’s faces around the world. Through the power of the Mo, vital funds and awareness are raised to combat prostate and testicular cancer and mental health challenges.” Get details at Movember.com. And don’t forget to bookmark my link blog. LinksFromShel.tumblr.com is where I collect the items from which I choose the contents for the Wrap and for my podcast, Read More »
Greetings from New York, where I conducted a workshop today on employee ambassador programs and will speak tomorrow on crisis communication to employees—all part of IABC and Prescient Digital’s annual global intranet summit. Here’s this week’s wrap-up of research and articles of interest to communicators that may have escaped your notice. I collect all the articles I’ll consider for inclusion in the Wrap in my link blog at LinksFromShel.tumblr.com.
Wikipedia deletes 250 accounts linked to paid editing
Wikipedia has rules, and one of the most sacrosanct is its no conflict-of-interest rule. Wiki-PR offers to help brands circumvent those Read More »
(c) Can Stock PhotoDigital content consumption is going heavily visual. The uptake of services like Instagram and Vine, Tumblr and Pinterest has been nothing short of spectacular. It’s not just the number of people using these sites, or how often or how long they visit. The engagement levels are also through the roof.
Since most online trends seem eventually to find their way to the enterprise, the surge in image-as-message is undoubtedly coming. But why wait? Your company’s employees are among those already sharing photos and creating six-second videos. Here are six ways you can tap into the trend to enhance your employee Read More »