Friday Wrap #134: Snapchat deceived, Palm’s return, email’s dominance, McDonald’s beacons, and more

Friday Wrap 789
Flickr photo courtesy of Jeff Golden
I hope your New Year’s celebrations were fun and safe. Now it’s time to get on with the promise of the new year by keeping up with the latest developments, news, research, and ideas culled from around the web, notably those items that didn’t get a lot of attention. I select the items from my link blog, where I collect whatever strikes me as interesting; the link blog—which you’re welcome to follow—is also the source for stories I cover on my podcast. As you might expect, it has been a slow week, but there were still some interesting reports.

News

Snapchat deceived customers, FTC says—The U.S.… Read More »

Friday Wrap #131: Agency settles with FTC, Instagram overtakes Twitter, employees expand reach

Friday Wrap #131
Flickr photo courtesy of Retis
The Friday Wrap is my weekly collection of articles, posts, and reports that may not have risen to the top of your news feed but still can add value to your work as a communicator. I collect all the items I find interesting on my link blog, which you’re welcome to follow. The link blog is my source for items to appear in the Wrap as well as those I’ll report on in my weekly podcast.

News

FTC settles with agency whose staff tweeted about clients—It’s a standard practice in PR and marketing agencies to ask agency staff to support client activities with tweets, Facebook posts, and other missives in their own… Read More »

Friday Wrap #129: High court’s Facebook free speech case, Uber app isn’t malware, Amazon activism

Friday Wrap #129
Flickr photo of wrapping a turkey in bacon courtesy of Jennifer Morrow
A very Happy Thanksgiving to my American readers; I hope you enjoyed warmth, family, and turkey yesterday. Here’s an abbreviated Friday Wrap (since there wasn’t much news published yesterday or today); I’ll be back with a more complete round-up next week. In the meantime, be sure to follow my link blog to stay on top of all the items I collect, from which I select stories for the Wrap and for my weekly podcast.

News

Free speech on Facebook goes to the U.S. Supreme Court—On Monday, the Supreme Court will hear oral arguments in a case that will decide when the First… Read More »

Friday Wrap #118: More 9/11 abuse, corporate blogging declines, customer service as experience


Flickr image courtesy of Sean MacEntee
Welcome to the Friday Wrap, my weekly summary of stuff I’ve found in the last seven days that didn’t grab the big headlines but is still important, interesting, and/or worthwhile for communicators and marketers. I collect these on my link blog, which you’re welcome to follow.

News

It was 9/11, and marketers were idiots again—When will marketers finally figure out that brands aren’t people and 9/11 tributes won’t be received well? People will see marketing undercurrents in the most respectful messages, which is what happened when White Castle produced a non-salesy image that earned the reply in one… Read More »

Friday Wrap #94: New Twitter features, Google Glass class, marketers struggle with digital, and more

Friday Wrap #93The Friday Wrap is your weekly source of curated news, research, reports and posts that may have slipped by unnoticed, but that could prove useful to communicators and marketers. I collect items that I consider including in the Wrap (as well as my podcast) at my link blog, Links From Shel, which you’re welcome to follow.

Breaking News

Twitter makes photos more social—Twitter has introduced two new mobile features designed to make photos on the platform more social, according to the Twitter blog. Taking a page from Facebook, Twitter has enabled tagging, letting you tag up to 10 people in an image without affecting your 140-character… Read More »

Friday Wrap #33: Responsive design, animated GIFs, measurement standards, search engine for tablets

Friday Wrap #33The past week has presented the Wrap with an embarrassment of riches. The challenge: Which items to include? To see the abundance of stories from which I had to choose, visit my link blog, where I collect stories and posts for consideration in the Wrap and on my podcast. The link blog is at LinksFromShel.tumblr.com.

How to generate buzz? Extraordinary customer service will do it

We are so accustomed to lackluster customer service that when somebody steps up and delivers exceptional service, it’s noteworthy. It’s also frequently not that hard. Consider the response from a LEGO customer service rep to an eight-year-old who wrote in… Read More »

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