Posted on May 24, 2013 9:54 am by Shel Holtz | Content | Visual Communication | Pinterest | Advertising | Brands | Crisis Communication | Customer Service | Facebook | Marketing | Measurement | Mobile | Research
(c) Can Stock PhotoWelcome to the 52nd Wrap—a full year of social/digital media news curation! This past week has seen the introduction of upgrades and new features across a number of popular social sites, along the release of studies that correct some popular misimpressions. I collect these stories throughout the week on my link blog, LinksFromShel.tumblr.com, and choose those for the Wrap…
Posted on April 26, 2013 9:39 am by Shel Holtz | Content | Visual Communication | Brands | Facebook | Marketing | Mobile | PR | QR Codes | Twitter
(c) Can Stock PhotoHere’s your weekly wrap-up of news and useful posts you may have missed during the past week. I select these stories from those I’ve collected during the week at LinksFromShel.tumblr.com.
Yahoo’s Mayer finally dishes on telecommuting policyMarissa Mayer, Yahoo’s CEO, made waves when the company issued an edict ending telework practices and requiring employees to do their jobs on-site—even those who took the job in…
Posted on April 5, 2013 8:12 am by Shel Holtz | Content | Pinterest | Advertising | Brands | Business | Crisis Communication | Facebook | Marketing | Media | Mobile | Social Media | Social networks | Twitter
(c) Can Stock PhotoThe big news this week was the Securities and Exchange Commission’s release of guidelinies for using social media to distribute company news. A hot topic since the days when Jonathan Schwartz ran Sun Microsystems and engaged with the head of the SEC in a conversation about the potential for blogs and RSS to meet Reg FD requirements, we’re getting…
Posted on March 18, 2013 10:06 am by Shel Holtz | Mobile | Publishing | QR Codes
For a few years, locations with Google Places listings received signs they could hang in their windows. The signs featured a QR code, which passersby could scan to get more information. In 2011, Google stopped printing the signs, noting that the company expected Near-Field Communication (NFC) to replace QR codes.
It’s a common enough theme, the idea that the QR code—widely chastised for a…
Posted on February 22, 2013 7:42 am by Shel Holtz | Content | Business | Channels | Content Curation | Customer Service | Gamification | Marketing | Measurement | Mobile | Social Media | Twitter
(c) Can Stock PhotoFriday seems to have arrived faster than usual this week. The laws of physics say that’s not possible. I say, Where did the week go? Not that there was any shortage of news you may have missed. Here’s this week’s rundown, drawn from items I have saved to my link blog, LinksFromShel.Tumblr.com
Best laid plans: Twitter limits derail Coke’s Super Bowl plansIf…
Posted on January 11, 2013 9:35 am by Shel Holtz | Visual Communication | Customer Service | Facebook | Measurement | Mobile | Monitoring | PR | Search | Social Media
The past week has presented the Wrap with an embarrassment of riches. The challenge: Which items to include? To see the abundance of stories from which I had to choose, visit my link blog, where I collect stories and posts for consideration in the Wrap and on my podcast. The link blog is at LinksFromShel.tumblr.com.
How to generate buzz? Extraordinary customer…
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