Friday Wrap #177: Everyone’s verified, blockchain copyright, Medium migration, emoji overload

Friday Wrap #177I thought a category dedicated to Pokémon Go would be one-and-done but alas, the smartphone game continues to produce stories with direct relevance for communicators. The special category is back in this edition of the Friday Wrap, my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories to report on the For Immediate Release podcast, along with… Read More »

Friday Wrap #176: Pokémon Go, live-streaming struggles, emoji at work, growth in advocacy programs

Friday Wrap 176What a week! There was so much news related to Pokémon Go, it rated its own category here in the Friday Wrap, my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories to report on the For Immediate Release podcast, along with stuff I just want to remember to read) on my link blog, which you’re welcome to follow. If you want to make sure you never… Read More »

Introducing Shrink-Wrap: What communicators can learn from Pokemon Go

I have been toying for a while with the idea of a short weekly video that goes into a little more detail on one of the hotter items I plan to include in my Friday Wrap, which I use to curate items of interest to communicators that have been published in the last week. With Pokemon Go in the news, I figured this was the week to launch this endeavor. Your feedback is most appreciated!

Snapchat can be a powerful employee advocacy tool

How and why to use Snapchat for employee advocacy

Snapchat, the messaging app that has won over youth audiences but confounded adults, is going mainstream. Among U.S. adult smartphone users over 35, 14% are now using the app, according to a Wall Street Journal article; the numbers jump to nearly 38% for those 25-34. The numbers will continue to climb.

The grown-up adoption of Snapchat signals that it could scale as big as Facebook, especially since teens aren’t abandoning it just because their parents are using it. The one-to-one messaging at the heart of Snapchat is still private and messages still vanish. But Snapchat has been taking steps to appeal to a bigger audience, most… Read More »

Friday Wrap #175: Pay for editorial play, permanent Snapchat messages, engaging brands through chat

Friday Wrap #175The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories to report on the For Immediate Release podcast, along with stuff I just want to remember to read) on my link blog, which you’re welcome to follow. If you want to make sure you never miss an edition of the Wrap, along with extra material only for subscribers, sign up for my… Read More »

Friday Wrap #174: Facebook’s friends focus, searchable stickers, calm design, cynicism for CEOs

Friday Wrap #174The Friday Wrap is my weekly collection of news stories, posts, studies, and reports designed to help organizational communicators stay current on the trends and technology that affect their jobs. These may be items that flew under the radar while other stories grabbed big headlines. As always, I collect material from which I select Wrap stories (as well as stories to report on the For Immediate Release podcast, along with stuff I just want to remember to read) on my link blog, which you’re welcome to follow. If you want to make sure you never miss an edition of the Wrap, along with extra material only for subscribers, sign up for my… Read More »

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