Friday Wrap #131: Agency settles with FTC, Instagram overtakes Twitter, employees expand reach

Friday Wrap #131
Flickr photo courtesy of Retis
The Friday Wrap is my weekly collection of articles, posts, and reports that may not have risen to the top of your news feed but still can add value to your work as a communicator. I collect all the items I find interesting on my link blog, which you’re welcome to follow. The link blog is my source for items to appear in the Wrap as well as those I’ll report on in my weekly podcast.

News

FTC settles with agency whose staff tweeted about clients—It’s a standard practice in PR and marketing agencies to ask agency staff to support client activities with tweets, Facebook posts, and other missives in their own… Read More »

Friday Wrap #130: ABC’s 1-minute Facebook newscast, easy CAPTCHA, Google for kids, who views videos

Wrapped Copters-Friday Wrap #130
Photo (c) United States Navy (photo by Photographer’s Mate
3rd Class Gregory E. Badger)
Here’s today’s Friday Wrap, my selection of articles and posts from the past week that are important or useful for communicators, but that didn’t necessarily get a lot of attention. I curate these items from my link blog, where I save everything I find interesting from a communications perspective; it’s also what I use to choose the stories I’ll cover on the For Immediate Release podcast.

News

ABC creates 1-minute newscast for Facebook—David Muir, host of ABC’s flagship newscast, is now hosting a video newscast created exclusively for the network’s… Read More »

Friday Wrap #127: Twitter’s Instant Timeline, fakery for a cause, and way too much Facebook news

Friday Wrap #127 (bacon-wrapped shrimp)Welcome to the Friday Wrap, my weekly summary of stuff I have found in the last seven days that didn’t grab the big headlines but is still important, interesting, and/or worthwhile for communicators and marketers. I collect these on my link blog, which you’re welcome to follow.

News

Instant Timeline will provide a Twitter feed to visitors who aren’t logged in—Up until now, if you don’t have a Twitter account and haven’t followed anybody, there’s nothing to see in your stream. Instant Timeline will change that, displaying a feed of tweets that provide an overview of what’s happening. Twitter CEO Dick Costolo says that 500 million… Read More »

Friday Wrap #126: Facebook bans like-gating, Disqus adds sponsored comments, public WiFi explodes

Shrink-wrapped Atlantis space shuttle
Flickr photo of shrink-wrapped space shuttle Atlantis courtesy of Robert Neff
Welcome to the Friday Wrap, my weekly summary of stuff I have found in the last seven days that didn’t grab the big headlines but is still important, interesting, and/or worthwhile for communicators and marketers. I collect these on my link blog, which you’re welcome to follow.



News

No more “like our page” campaigns for Facebook—One reason the total number of Facebook page-likes you’re earned is a terrible metric is that a lot of people who liked your page may well have done so in exchange for a coupon, not out of a sense of genuine affinity. That won’t be a… Read More »

Friday Wrap #125: The Special Thursday Edition

Happy Halloween from The Friday Wrap!Warm greetings from London! My travel schedule made it impossible to produce the Friday Wrap on Friday, and for a while, I considered just skipping an edition. But there are so many interesting items to share, I opted instead to post a special Thursday edition of the Friday Wrap. (If the NFL could have special Thursday Night Edition of Monday Night Football, why can’t I publish my Friday newsletter on a Thursday?) As always, I’ve bookmarked all the various items I found intriguing on my link blog, which you’re welcome to follow.

News

HTML 5 is a done deal—It has taken eight years, but the World Wide Web Consortium (W3C) has wrapped up… Read More »

Friday Wrap #119: PR Wikipedia guide, bloggers as journalists, TwitPic lives, interactive packaging


Flickr image—“Wrapped Up Dinosaurs”—courtesy of Matt Brown
Welcome to the Friday Wrap, my weekly summary of stuff I’ve found in the last seven days that didn’t grab the big headlines but is still important, interesting, and/or worthwhile for communicators and marketers…and this week ranks up there among the most interesting collections of stories since I started the wrap. I collect these on my link blog, which you’re welcome to follow.

News

IPR releases Professional’s Ultimate Guide to Wikipedia—William Beutler has been one of the key thought leaders when it comes to ethical PR engagement with Wikipedia. His company, Buetler Ink,… Read More »

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