Friday Wrap #219: White House affects perceptions of PR, Instagram crushes Snapchat, and more

Friday Wrap #219I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

The Big Stories

White House communications team casts negative perceptions on PR practitioners—The team managing communications at the White House is generally viewed as the most visible PR people on the planet. PR practitioners wish that weren’t the case with the current administration and would prefer to distance themselves from Sean Spicer and the rest of the administration’s spokespeople. There was general agreement among PR professionals surveyed by the USC Annenberg School… Read More »

Friday Wrap #217: WaPo on Reddit, GIFS from data, AVEs persist, Mastodon grows, VR growth slows

Friday Wrap #217I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

News

Facebook community moderation guidelines leaked—Materials used to train Facebook content moderators has leaked, exposing some troublesome guidelines that the company is struggling to explain. Among them, live-streamed suicide attempts are fine “as long as they are engaging with viewers and threats to kill more than five days in the future are not to be viewed as a high priority. The guidelines address child abuse, animal cruelty, nudity, and other sensitive issues, offering… Read More »

Friday Wrap #214: Alexa sees, United scrambles, influencers clean up, apps add AR, and more

Friday Wrap #214I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

News

It’s looking worse for Twitter—Twitter’s user base grew in the last quarter, but revenue fell while the company was outbid for Thursday Night Football live-streaming by Amazon. The takeaway: Twitter is an important conduit for news and information, but without any light at the end of its revenue tunnel, its prospects are bleak. If something doesn’t change in a hurry, I would expect Twitter to be acquired. Read more

Can 24/7 live-streaming save Twitter?—Twitter plans to air… Read More »

Friday Wrap #212: Workplace for free, introducing Mastodon, cyborgs at work, engagement efforts fail

Friday Wrap #212 I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

News

PepsiCo withdraws Kendall Jenner ad—PepsiCo’s record of living its values has been undermined by a tone-deaf commercial that critics have accused of appropriating a serious message from the Black Lives Matter group for the purpose of selling cans of soda. Even Dr. Martin Luther King’s daughter has expressed her displeasure, leading the company to withdraw the commercial. Some analysts speculate this ad misfire will have longer-lasting fallout than most and could hurt sales.… Read More »

Friday Wrap #211: A/B tests for all, gaming Instagram, why people trust news, there’s data in GIFs

Friday Wrap #211Lots to catch up on after skipping last week’s Wrap due to travel. I’ll try to keep everything brief so I can cover a lot without going overboard on length. I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

News

Twitter removes @replies from character limit—The usernames of the people to whom you reply no longer count as part of the 140-character limit. The individual or people to whom you are replying now appear above the tweet text rather than within it. Adding or tagging other people still requires you to add their username… Read More »

Friday Wrap #210: China blocks Pinterest, bots flood Twitter, video search arrives, Lowe’s tries AR

Friday Wrap #210I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

Note: The Friday Wrap will take a break next Friday, March 24, while I’m traveling on business and won’t have time to put it together.

News

China blocks Pinterest—Add Pinterest to the list of website now kept from the Chinese population. How Pinterest has escaped the Great Firewall this long is a mystery since China blocks pretty much all Western social networking sites, but now the hammer has come down. The takeaway: Reaching the 721 million Chinese users of the Internet… Read More »

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