Today’s panel includes internal communications consultant and speaker Steve Crescenzo; ROI Communications CEO Barbara Fagan-Smith; and Frost Bank’s Vice President of Employee Communications, Culture, and People Development, Sheri Rosen.
Our topics included…
For the first time, Edelman has issued a report that dissects data from the Trust Barometer to find out how much employees trust their employers. The results weren’t pretty.
Facebook Live is now available to everybody using the Android or iOS Facebook app. Facebook Live essentially puts a broadcast studio in Read More »
The employee communications department is at risk of becoming irrelevant. There already are voices calling for companies to do away with them, arguing that a function focusing on one discrete audience is anachronistic given everybody’s ability to see what everybody else is saying.
I noted in a post about a year ago that BBC’s former HR and Internal Communications Director, Lucy Adams, wrote, “Internal communications as a narrowly defined function and approach is dead.” Gerard Corbett—a PR agency CEO and former honcho at PRSA, wrote that “Maybe it’s time to let go of ‘internal’ and ‘employee’ as modifiers of communications to Read More »
I tend to stay away from the big social media conferences that attract the same speakers over and over and over again. It’s not that I have anything against these folks; in fact, I count many of them among my friends. They’re mostly terrific speakers. And I have had great times at New Media Expo and some of the others you’re likely to hear touted every year.
Given the amount of time I spend on the road anyway, I just find my time is better invested speaking at conferences attended by the people to whom I most want to get my message across: communicators dealing with real-world issues for companies that are mostly not doing business Read More »
Flickr photo courtesy of Larry JacobsenBefore we jump into the week’s news, I want to bring two upcoming events to your attention. First, for the fourth consecutive year, Thornley Fallis CEO Joe Thornley and I will present our eight-week interactive course, “Getting Strategic with Social Media.” Offered through IABC, the course includes a weekly, asynchronous, multimedia learning module and a live conference call; there’s also an exclusive, closed Facebook group where you can participate with Joe and me, fellow workshop participants, and some 300 participants from prior years’ sessions. Details and registration are here.
Flickr photo of Cristo art at the Reichstag in Berlin in 1995 courtesy of Zug55The Friday Wrap is my weekly review of news items, blog posts, reports, and studies from the last week that could be useful to communicators but weren’t the stories that got the big headlines. I collect items from which I draw the Friday Wrap’s selections in my link blog, which you’re welcome to follow.
TV anchor suspended over PR activities—Another case of challenged ethics has emerged with the suspension of Global Television news anchor Leslie Roberts. A Toronto Star investigation found that Roberts secretly has been a part owner of a small PR firm, Read More »
Social media has a place in the enterprise. Study after study confirms that employees who are able to engage with each other over social channels are more productive, more engaged, and even lead to improved market share and revenue.
But it has been a struggle to adapt social media to the enterprise. Most efforts involve a bolt-on, such as Yammer or Chatter added to an existing intranet. These can be made to work; companies like ConAgra, Pitney Bowes, and TeeKay Shipping have made these messaging systems into rock-solid tools for employees to find and engage with colleagues who are involved in similar activities. The deeper sense of Read More »