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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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Where’s the news?

I’m spending my Saturday putting the finishing touches on a report for a client. The report covers the results of an employee survey, focus groups and a card-sorting exercise, all geared toward improving the intranet so it can become a more reliable work resource that has a genuine impact on productivity and, by extension, the bottom line.

As I was covering one issue and making the related recommendation, it struck me that I’ve written this before for other clients. A lot. It goes something like this:

There is no single place to find all the news covered on the intranet’s various pages and sites. Environmental, health and safety news is on the EHS home page. Benefits news is in the HR section. Legal news is buried somewhere in the Legal site. The only way an employee would know what’s going on is to make a daily journey to every page that contains news…and there’s no single resource that lists all those pages.

It gets worse. In a lot of companies, the intranet isn’t the only news resource. In the report I’m working on, employees complain that news comes in e-mail, at meetings, from their bosses. It’s easy to miss news. It’s hard to refer back to it.

Why can’t intranets keep all the news in one place? Sure, it looks like the Web. Bit it’s not the Web.

12/22/04 | 0 Comments | Where’s the news?

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