A New Model for Employee Communication, Part 8: An Introduction to Culture

A New Model for Employee Communication, Part 8: Culture

This is the latest installment in a series of posts exploring a new model of employee communication, one designed to deliver measurable results that demonstrate the impact on the organization in ways that matter to leaders. In this post, we begin a review of the four areas where employee communication strategies should focus their efforts, the four circles at the center of the model, starting with culture.

Revised Employee Communication Model


The series:
Part 1: Introduction
Part 2: Overview
Part 3: Alignment
Part 4: Listening
Part 5: Consultation
Part 6: Branding
Part 7: Channels

The four overlapping circles at the center of the model represent the… Read More »

A New Model for Employee Communication, Part 7: Channels

A New Model for Employee Communication: Channels

This is the latest installment in a series of posts exploring a new model of employee communication, one designed to deliver measurable results that demonstrate the impact on the organization in ways that matter to leaders. In this post, we continue examining the final segment of the outer ring of the model with a look at channels.

Revised Employee Communication Model


The series:
Part 1: Introduction
Part 2: Overview
Part 3: Alignment
Part 4: Listening
Part 5: Consultation
Part 6: Branding

The outer ring of the model represents the work that employee communicators engage in every day; they are infused in all communications. The channels segment is… Read More »

A New Model for Employee Communciation, Part 6: Branding

A New Model for Employee Communication, Part 6: Branding

This is the latest installment in a series of posts exploring a new model of employee communication, one designed to deliver measurable results that demonstrate the impact on the organization in ways that matter to leaders. In this post, we continue examining the outer ring of the model with a look at consultation.

Revised Employee Communication Model


The series:
Part 1: Introduction
Part 2: Overview
Part 3: Alignment
Part 4: Listening
Part 5: Consultation

The outer ring of the model represents the work that employee communicators engage in every day; they are infused in all communications. Branding is the fourth outer ring segment. The kind of corporate… Read More »

A New Model for Employee Communication, Part 5: Consultation

A New Model for Employee Communication, Part 5: Consultation

This is the latest installment in a series of posts exploring a new model of employee communication, one designed to deliver measurable results that demonstrate the impact on the organization in ways that matter to leaders. In this post, we continue examining the outer ring of the model with a look at consultation.

Revised Employee Communication Model


The series:
Part 1: Introduction
Part 2: Overview
Part 3: Alignment
Part 4: Listening

The outer ring of the model represents the work that employee communicators engage in every day; they are infused in all communications. Consultation is the third outer ring segment. Most employee communication departments… Read More »

Employee vs. Internal Communication: Why I’m Bucking the Trend

Why I prefer

When I unveiled my new model for employee communication, I noted that I opt to refer to the function as “employee communication,” not the far more common “internal communication.” Ultimately, you can call it Earl for all I care as long as you do it well and deliver meaningful and measurable results. Some recent conversations calling my preference into question, though, have led me to explain myself.

That’s right. I’m going to Shelsplain.

“Internal communication” is the clear choice. A Google search finds 6.9 million “internal communication” results compared to 434,000 for “employee communication.” LinkedIn lists 1,720 “internal… Read More »

A New Model for Employee Communication, Part 4: Listening

A New Model for Employee Communiation, Part 4: Listening

This is the latest installment in a series of posts exploring a new model of employee communication, one designed to deliver measurable results that demonstrate the impact on the organization in ways that matter to leaders. In this post, we continue examining the outer ring of the model with a look at listening.

Revised Employee Communication Model


The series:
Part 1: Introduction
Part 2: Overview
Part 3: Alignment

The outer ring of the model represents the work that employee communicators engage in every day; they are infused in all communications. Listening is the second outer ring segment and a critical communication activity. After all, it’s tough to… Read More »

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