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Holtz Communications + Technology

Shel Holtz
Communicating at the Intersection of Business and Technology
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Internal communications during a takeover

Is it a sign that public relations people are entirely clucless about employee communications? The UK edition of PR Week released an article today that offers advice for communicating to employees during a takeover. While a couple case studies give the article some life, the advice is a blinding flash of the obvious: Be open. Be honest. “At times of instability, staff not only deserve to know what is going on in their own organisation, but also to hear it from the very top. This means that as soon as a takeover bid goes public, the comms team must be open and honest with employees and secure the engagement of senior management.”

Oh, well. At least PR Week is talking about internal communiations at all.

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