What Yik Yak—a problem in universities—could mean to the workplace

Yik YakMost of the buzz around the mobile app Yik Yak is focused on universities, where its founders intended it would be used. Make no mistake. As surely as Facebook expanded beyond its university roots to become the top social network employees use in their day-to-day workflows, Yik Yak will make its way into the workplace.

The inevitability of employees adopting the anonymous messaging app has a lot of businesses concerned, considering the university experience. Several universities have taken the futile step of banning or blocking Yik Yak, but since it doesn’t rely on a WiFi connection—standard 3G and 4G cellular connections work… Read More »