FIR #21: Vying for relevance

Cross-posted from the FIR Podcast Network

For Immediate Release 

Today’s panel includes Richard Binhammer, one of the earliest adopters of social media for business while on the Dell communications team; Olivier Blanchard, director of Operations and Strategy at Frontspace Media; and Howard Greenstein, chief operating officer of DomainSkate and co-founder of the Social Media Club. Today’s topics include…

  • What good all those Super Bowl commercials did and whether the $5 million each advertiser spent for 30 seconds of air time might have been better spent on digital media
  • Richard Edelman’s call for CEOs to come out of the bunker and represent their… Read More »