FIR #148: Communicators and Bad CEO Behavior

For Immediate Release

Cross-posted from the FIR Podcast Network.

2018 PRSA Chair Anthony D’Angelo joins host Shel Holtz in a follow-up Shel’s conversation two weeks ago with PRSA volunteer leader Mary Beth West. In the chat, Anthony outlines his (and the PRSA board’s) perspectives on the controversy that has been the consuming focus of his term as chair. Also in this episode…

  • CEOs and other senior leaders are being fired over inappropriate behavior at a record clip. What does this say about the qualifications for a leader in the values-driven marketplace?
  • Google is bringing AI-driven grammar checking to Google Docs.
  • LinkedIn is adding voicemail… Read More »

FIR #147: Tell Me A (Facebook) Story

For Immediate Release

Cross-posted from the FIR Podcast Network.

Neville Hobson joined FIR host Shel Holtz for the July edition of “The Hobson & Holtz Report” and conversation about these topics:

  • British Airways asks customers to post personal data on Twitter ‘to comply with GDPR’
  • Will Facebook Stories (and Instagram Stories, Messenger Stories, WhatsApp Stories, and Snapchat Stories) change how marketers use social media?
  • Whatever the EU does about copyright laws, expect it to change social media globally
  • Chatrooms come out of closed beta at Reddit
  • Facebook has suspended Crimson Hexagon from accessing data while it investigates how… Read More »

FIR #146: Is Business Dropping the “E” in PESO?

For Immediate Release

Cross-posted from the FIR Podcast Network.

Tennessee-based communicator and former PRSA leader Mary Beth West joins host Shel Holtz for an extended conversation on the battle she and colleague Susan Hart have undertaken to change ethics clauses in PRSA’s by-laws. Also on this week’s episode…

  • Companies don’t seem to care anymore about getting good press from the mainstream media; are we losing the “Earned” in the Paid/Earned/Shared/Owned model?
  • How the failure to explore what could go wrong derailed a feel-good story
  • Papa Johns’ chairman resigned and the company posted an open letter addressing the issues. It didn’t go well.
  • Read More »

FIR #145: Feel Free to Defame Me and Steal My Photos

For Immediate Release

Cross-posted from the FIR Podcast Network.

Susan Getgood joined FIR host Shel Holtz to talk about the latest influencer marketing reports, including the Pernod’s wildly successful Malibu Games. Also on this week’s show…

  • An update on the European Parliament’s consideration of draconian copyright protections that could cause the Internet serious damage
  • Instagram will let users add copyright-protected music to their Stories
  • Copyright didn’t help one musician much
  • California’s Supreme Court ruled that Yelp cannot be forced to remove negative posts that a judge has deemed defamatory
  • Another court thinks it’s okay to use… Read More »

FIR #144: The Business Card Just Won’t Die (But LinkedIn Is Trying To Kill It)

For Immediate Release

Cross-posted from the FIR Podcast Network.

LinkedIn's QR CodeOn this week’s episode of “For Immediate Release,” Shel chats with Gini Dietrich about how companies might handle the flood of negative reviews posted to Yelp and TripAdvisor for political purposes (even to restaurants that share the same name but weren’t involved in the incident that upset those who disagreed) and Jen McClure and Shel talk about whether it’s a good idea (as one article suggested) to create PR about your company’s privacy and security activities. Also on this week’s episode:

  • Google prepares to test Duplex, its talking reservation bot
  • LinkedIn thinks QR codes can help… Read More »

FIR #143: Fired by Mistake by Artificial Intelligence

For Immediate Release

Cross-posted from the FIR Podcast Network.

Neville Hobson joined FIR host Shel Holtz for the June edition of “The Hobson & Holtz Report” and conversation about these topics:

  • An employee was mistakenly fired by an AI system and managers stood by powerless to correct the mistake. Was AI really to blame?
  • IBM has introduced an AI designed for debate, which could mean there’s finally an unbiased devil’s advocate to point out the flaws in your business plan.
  • There is no minimizing the threat to the Internet posed by the draconian copyright restrictions the European Parliament could vote into law as early as the week after next.
  • Read More »

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