FIR #157: Can Sir Tim Save the Web?

Posted on October 1, 2018 4:00 am by | For Immediate Release

For Immediate Release

Cross-posted from the FIR Podcast Network.

Communications consultant Shonali Burke joins host Shel Holtz to talk about the value of review sites in the wake of Google’s announcement that anonymous reviews are no longer permitted. Also in this episode:

  • What it will take for Instagram to make IGTV a success
  • Tim Berners-Lee wants to save the Web, and he’s leaving his full-time job to make it happen
  • Survey reveals what will bring people back to your website
  • Gen Z is using social apps more than they were a year ago
  • Stories continue their surge in popularity
  • There are 200 new entries in the AP Style Guide
  • The Mayo Clinic releases a social media press kit for a documentary over which it had no control
  • Do pop-up experiences actually deliver good experiences?
  • Most businesses are taking steps to make sure their use of AI is ethical
  • You can buy items on Amazon that you see (or take pictures of) on Snapchat
  • Subway ads changed with the weather; store traffic grew 31%
  • Microsoft Teams lets you blur the background in video calls
  • An enterprise developer kit is on its way for Cortana
  • Microsoft is adding Linkedin to Office tools like Outlook
  • Nordstrom co-created a new brand with one of its top influencers
  • Dan York and Neville Hobson discuss an app Internet Society members used for their conference in Panama

Special thanks to Jay Moonah for the opening and closing music.

You can find the stories from which FIR content is selected at Shel’s Link Blog.

About Shonali Burke

Shonali BurkeA veteran of small and large PR agencies, Shonali Burke is the award-winning president & CEO of her eponymous social PR consulting firm, Shonali Burke Consulting, Inc., where she and her team(s) help for- and non-profit organizations small and large reach business goals by taking their communications “from corporate codswallop to community cool.” Shonali also serves on the Adjunct Faculty at Johns Hopkins University in its M.A. /Communication program, as well as the Rutgers University School of Communication and Information.  Before launching her own consultancy, Shonali worked as Vice President of Digital Media and marketing for MSL Group, and as Vice President of Media and Communications for the ASPCA.

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