Why the Sacco saga will drive more people to ephemeral and private messaging services

Ephemeral messaging app Leo should bet a surge in subscribers following the Justine Sacco affairJustine Sacco’s saga has been reported, analyzed and dissected more than most breaking news stories. While there is no excusing the message she tweeted, the reaction has far exceeded her transgression. Steve Martin (who himself apologized recently for a racially-insensitive tweet) once proposed the death penalty for parking violations. Death threats for an insensitive tweet seems a lot like that.

(If you’re scratching your head wondering who Justine Sacco is, you can get up to speed with this Los Angeles Times coverage.)

People who know Sacco don’t believe she’s racist. Writing in the Huffington Post, journalist Jeff Bercovici… Read More »

Friday Wrap #80: Sales from social, Instagram direct messages, controversy sweet spots, print lives

Friday Wrap #80

(c) Can Stock Photo
I don’t usually start the Wrap with a commercial, but I want to let you know about an eight-week, interactive, online workshop I’m presenting with my friend and colleague, Thornley Fallis CEO Joseph Thornley. For the third year, we’re offering the course on strategic social media through IABC. Each week, you’ll work through a multimedia learning module created using a state-of-the-art online learning program. There are opportunities for discussion on a closed Facebook group with other workshop participants and Joe and me participating.  And each week we host a conference call to review key points and address… Read More »

Friday Wrap #78: PR spam, social media ROI, recruiting bias, ethical misstep, and more

Friday Wrap #78I hope all of my American readers enjoyed a warm, restful and rewarding Thanksgiving Day. My readers are among the most important parts of my life for which I gave thanks yesterday—along with my family, friends, and colleagues. I’m also thankful that the communications profession continues to provide so many opportunities for commentary, experimentation and significant contributions to employers and clients everywhere. The holiday didn’t stop me from accumulating the usual mix of stories during the week, even if the flow of news was a bit subdued thanks to the impending celebration. As usual, you can find all the stories I curated… Read More »

Friday Wrap #77: Workers want to leave, marketers want to spend, BP wants more bad press to go away

Harry Houdini, all wrapped upWe had a great turnout at the Social Media Breakfast East Bay, with about 75 participants convening on a diner in Oakland to hear Robert Scoble and Shel Israel talk about the Age of Context, the theme of their excellent (and highly recommended) new book. As one of the event co-organizers, I was chuffed (as my British podcast co-host would say) at the turnout. You should check to see if there’s a Social Media Breakfast in your town! In the meantime, here’s this week’s review of stories that caught my attention during the past week. I collect the ones I might use for the Wrap (and the podcast) at LinksFromShel.tumblr.com.

Above the fold… Read More »

As Huffington Post moves against trolls, what about anonymity on intranets?

intranet anonymity
(c) Can Stock Photo
The announcement that the Huffington Post will reject anonymous comments beginning next month has sparked debate over online anonymity. The desire to eliminate trolls from the conversation is certainly understandable. Anybody who has read comments on YouTube videos knows how anonymity can drag the discussion into the gutter. Incivility reaches new levels when there is zero accountability. Pretty much everything evil that has been done online has occurred from behind the veil of anonymity.

But I raised an eyebrow when I read Arianna Huffington declare that “Freedom of expression is given to people who stand up for… Read More »

FIR Interview: Jean Valin and Dan Tisch on the Melbourne Mandate

The Communicative OrganizationAt the World Public Relations Forum 2012 in Melbourne, Australia, almost 800 public relations practitioners endorsed the Melbourne Mandate, a call to action of new areas of value for public relations and communication management. It was co-created by 1,000 people from 30 countries over the course of a year.

In this FIR Interview, co-hosts Neville Hobson and Shel Holtz discuss this Global Alliance initiative with the two architects of the Melbourne Mandate, Jean Valin and Dan Tisch.

The interview begins with Valin and Tisch explaining what the Global Alliance is and its work.

The two men outlined the purpose and scope of the… Read More »

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