(Abbreviated) Friday Wrap #223: Amazon vs. the world, gender stereotyping standards, doing AMAs well

Friday Wrap #223I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

Data Journalism for Communicators

Data journalism is more than just a trend in the publishing world. Its momentum is crazy big with media outlets investing more and more into the practice of telling stories with numbers. The PR world has not caught on. There is potential in pitching data stories as well as producing our own data journalism to elevate our content marketing efforts. I’ll get you up to speed on data journalism in my July 27 webinar. Register

By the way, I recorded a… Read More »

July 27 Webinar: Data Journalism for Communicators

Data Journalism for Communicators (Webinar)

Publishers have awakened to data journalism in a big way. Once a niche form of reporting that occupied a small corner of the newsroom, telling stories with numbers—both narratively and visually—has become a media staple.

For business, data journalism represents some threats but massive untapped opportunity. The threats come from not being aware of what publicly-available data may reveal about your company or client. For example, a watchdog organization in California used public records from the department of health to discover and report on a large hospital chain getting higher Medicare reimbursements than they were entitled to by… Read More »